Digital Marketing Manager (Podcast + Social Media Content) — Trial Project
UpworkShare this job:
About Us
We are a boutique personal injury and employment law firm with a growing content presence — including our podcast Litigious. Our goal is to increase visibility, authority, and trust by producing consistent, high-quality digital content.
We are NOT a high-volume, billboard-style firm.
We value clarity, thoughtful communication, and storytelling that connects with a real audience.
We are looking for a highly capable Digital Marketing Manager (part-time) to help us build a sustainable weekly content engine.
Role Overview
We will record 1 podcast episode each week and provide occasional raw video clips.
Your job is to take the raw media and turn it into a complete distribution package each week.
This includes
Podcast Production & Distribution
Edit weekly podcast episode (audio + optional video)
Add intro/outro, light cleanup, and leveling
Create show notes + episode descriptions
Publish to YouTube, Spotify, Apple Podcasts, etc.
Content Repurposing
Identify 4–8 of the best moments from each episode
Edit clips into short-form videos (Reels, TikTok, YouTube Shorts)
Add captions, title text, and light branding
Create 3–5 social posts per week based on the episode
Social Media Management
Create and schedule content across
YouTube Shorts
TikTok (optional)
Maintain a consistent posting calendar
Improve engagement and track performance
Analytics & Optimization
Track views, engagement, and growth metrics
Report weekly (simple dashboard provided)
Recommend improvements based on performance data
Suggest future episode topics based on audience trends
General Digital Content Work
Edit raw video footage for YouTube or social
Create YouTube thumbnails
Write short captions in a consistent voice
Maintain content library and organize assets
The Ideal Candidate
You are someone who
✓ Has strong podcast or video editing experience (Adobe Premiere, Final Cut, or equivalent)
✓ Knows how to find compelling moments for short-form clips
✓ Understands how to grow brand visibility through consistent content
✓ Writes clean, professional captions aligned with a brand voice
✓ Understands how to optimize YouTube titles/descriptions
✓ Is organized, reliable, and proactive
✓ Can work independently and meet consistent weekly deadlines
Bonus points if you have experience with
- Analytics (Google Analytics, YouTube Studio, IG/TikTok insights)
- Legal, professional services, or thought-leadership content
- Building authority brands, not just high-volume accounts
Our Work Style
We value
- Clear communication
- Predictability
- Ownership
- Quality over quantity
- Respect for deadlines
- Ability to be a true partner in content execution
This role is perfect for someone who is strong at creative execution + light strategy and enjoys being the engine behind a consistent content system.
Job Type
- Job Type
- Contract
- Location
- United States
Share this job: