Digital Marketer

ShuffleLabs’ premier integration Platform-as-a-Service (iPaaS), ShuffleExchange™ and ShuffleSync, are cutting-edge integration products that have high conversion rates, catalyzing the need and opportunity for a Digital Marketer to expand ShuffleLabs’ reach in the markets we serve and also into new markets.

Digital Marketer Job Requirements and Responsibilities:

• Plans and executes web, database marketing, email, and social media
• Designs, builds, and maintains our social media presence
• Measures and reports performance of digital marketing campaigns and assesses against goals (ROI and KPIs)
• Brainstorms new and creative growth strategies through digital marketing
• Plans, executes, and measures experiments and conversion tests
• Identifies critical conversion points and drop off points and optimizes user funnels

Digital Marketer Skills and Values

• Email marketing tools (Mailchimp, HubSpot, etc.)
• Effective use of LinkedIn as the primary social media platform
• Social media scheduling tools (Hootsuite, Buffer, Later, etc.)
• Strong copywriting and content creation skills including using AI
• Ability to analyze data and report insights clearly
• Excellent communication, organizational, and time-management skills.
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
• Self-motivated while customer-focused

Digital Marketer Experience

• Two+ years
• Proficient use of Canva
• Knowledge with A/B and multivariate experiments would be useful
• Knowledge of website and marketing analytics tools would be useful

Digital Marketer Compensation and Benefits

• Salary: Competitive
• Benefits: Paid-Time-Off, Health Insurance, 401(k) option
• Flexible working environment options-may be hybrid or remote, depending upon situation
• Collaborative team environment with room for creativity
• Opportunities for professional growth and training