Brand Specialist

Role Description

This is a full-time on-site role located in Mount Laurel, NJ, for a Brand Specialist. The role involves developing and implementing brand strategies, managing brand activities, and ensuring alignment with business goals. The Brand Specialist will be responsible for enhancing brand presence, collaborating with sales and marketing teams, and ensuring consistent messaging across platforms. Additionally, the role includes analyzing market trends and customer insights to drive brand growth and effectiveness.

Qualifications

• Expertise in Brand Strategy and Branding to build and develop successful brand initiatives
• Strong Communication skills to effectively collaborate with teams and create consistent messaging
• Proven experience in Sales and Brand Management to drive business growth and brand success
• Organizational and analytical skills to monitor market trends and achieve brand objectives
• Proficiency in data-driven decision-making and familiarity with marketing tools and software
• Relevant experience in branding or marketing roles; familiarity with the retail or consumer goods sector is a plus
• Bachelor's degree in Marketing, Business Administration, Communications, or a related field