We are

NoGood is a leading growth, performance, and creator marketing agency at the intersection of performance science and creative storytelling. We empower impactful brands to achieve sustainable growth through innovative strategies, cutting-edge analytics, and creative experimentation. Our dynamic team combines top-tier talent, technology, and proprietary AI-driven solutions to deliver unparalleled marketing results for industry-leading brands.

Description

We are seeking an experienced Digital PR & Outreach Specialist to join our Growth Marketing squad. The ideal candidate will lead our outreach strategies, managing end-to-end PR campaigns and digital outreach initiatives designed to secure high-quality media placements and enhance our clients’ brand visibility through strategic placement and content partnerships.

You have

Minimum 3 years of relevant experience in digital PR, high-quality link building, content outreach, journalism, or similar roles.
Proven track record of successfully executing digital PR campaigns and securing media placements.
Strong foundational knowledge of content marketing, SEO, and analytics.
Exceptional communication, relationship management, and project management skills.
Experience using CRM tools (e.g., HubSpot) and outreach platforms.
Journalism or traditional PR background is preferred but not mandatory.
Creative problem-solver, detail-oriented, and results-driven.

You'll do

Develop, manage, and execute comprehensive digital PR and outreach strategies to secure placements in reputable digital media outlets, blogs, and influencer networks.
Lead outreach campaigns, including crafting personalized pitches, relationship-building with journalists, editors, and digital influencers.
Implement strategic link-building campaigns that contribute directly to client SEO and AEO performance.
Collaborate closely with internal teams, including Content, SEO, and Creative, to align PR strategies with overall growth objectives.
Project manage outreach campaigns, ensuring clear communication, timely follow-ups, and robust reporting.
Monitor, track, and analyze outreach effectiveness, adjusting strategies to continuously improve results.

Why Join NoGood

Be part of an innovative and rapidly growing agency at the forefront of growth marketing and AI integration.
Work with category-leading brands in healthcare, consumer tech, B2B SaaS, sustainability, and fintech.
Competitive salary, benefits package, and opportunities for professional growth.
Dynamic, diverse, and passionate team culture.

Benefits & perks of becoming a NoGoodie

Earn More, Together: Base Pay + Profit Sharing & Commissions Opportunities
Health First: Premium Medical, Dental & Vision Coverage
Flex Work Environment: hybrid at HQ and remote globally
Set Up Shop: Home Office Stipend
Recharge Anytime: Unlimited PTO Plan
Family First: Paid Parental Leave Plan
Secure Your Future: 401(k) Plan with Employer Matching
Level Up: Mentorship & Career Growth Support
Always Be Learning: Access to Top-tier Resources & Industry Experts
Work Hard, Play Harder: Quarterly Team Trips (Onsite and Offsite)
Mind & Body Wellness: Gym, Wellness, and Access to Mental Health Plans
Fuel Your Day: Free Lunch, Snacks, Cold Brew, & Happy Hours
Grow With Us: Endless Opportunities to Lead & Succeed
Keep on Shining: Ongoing Employee Development Programs

EEO and Compensation Transparency

NoGood is committed to pay transparency and equity among all employees and provides employees an environment where pay transparency and dialogue on compensation are allowed. NoGood complies with federal, state, and local laws on compensation, pay transparency, and pay equity. We take factors including geographic location, education, training, skillset, market rates, certifications, and more into consideration when constructing pay ranges for new and existing roles within our organization. The compensation range for this position is $90,000-$110,000 base pay plus bonus.

At NoGood, we understand that diversity in the workplace is vital to a company’s success and growth. We strive to make sure that our team members are included and have a sense of belonging that makes us a great company to work with and a great company to work for. To that end, NoGood is committed to Equal Opportunity Employment and complies with all Equal Opportunity Employment laws. We will consider all qualified applicants without regard to race, religion, color, national origin, sex, gender identity, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will work to make reasonable accommodations available in the job application and interview process, to perform essential duties of the job function, and to retrieve other benefits and privileges of employment with our organization.

BEWARE OF FRAUD! Please be aware of potentially fraudulent job postings or suspicious activity by persons that are posing as NoGood team members, recruiters, and HR employees. Our team will contact you regarding job opportunities from email addresses ending in @nogood.io or @higoodie.com. Additionally, we do utilize our ATS- Workable- to help us schedule initial screening calls. Job seeking is hard- we’re sorry that scammers have added this element to your search for something new. Stay vigilant out there!

Qualifications

Minimum 3 years of relevant experience in digital PR, high-quality link building, content outreach, journalism, or similar roles
Proven track record of successfully executing digital PR campaigns and securing media placements
Strong foundational knowledge of content marketing, SEO, and analytics
Exceptional communication, relationship management, and project management skills
Experience using CRM tools (e.g., HubSpot) and outreach platforms
Creative problem-solver, detail-oriented, and results-driven

Benefits

Competitive salary, benefits package, and opportunities for professional growth
Dynamic, diverse, and passionate team culture
Earn More, Together: Base Pay + Profit Sharing & Commissions Opportunities
Health First: Premium Medical, Dental & Vision Coverage
Flex Work Environment: hybrid at HQ and remote globally
Set Up Shop: Home Office Stipend
Recharge Anytime: Unlimited PTO Plan
Family First: Paid Parental Leave Plan
Secure Your Future: 401(k) Plan with Employer Matching
Level Up: Mentorship & Career Growth Support
Always Be Learning: Access to Top-tier Resources & Industry Experts
Work Hard, Play Harder: Quarterly Team Trips (Onsite and Offsite)
Mind & Body Wellness: Gym, Wellness, and Access to Mental Health Plans
Fuel Your Day: Free Lunch, Snacks, Cold Brew, & Happy Hours
Grow With Us: Endless Opportunities to Lead & Succeed
Keep on Shining: Ongoing Employee Development Programs
NoGood is committed to pay transparency and equity among all employees and provides employees an environment where pay transparency and dialogue on compensation are allowed
NoGood complies with federal, state, and local laws on compensation, pay transparency, and pay equity
We take factors including geographic location, education, training, skillset, market rates, certifications, and more into consideration when constructing pay ranges for new and existing roles within our organization
The compensation range for this position is $90,000-$110,000 base pay plus bonus

Responsibilities

Develop, manage, and execute comprehensive digital PR and outreach strategies to secure placements in reputable digital media outlets, blogs, and influencer networks
Lead outreach campaigns, including crafting personalized pitches, relationship-building with journalists, editors, and digital influencers
Implement strategic link-building campaigns that contribute directly to client SEO and AEO performance
Collaborate closely with internal teams, including Content, SEO, and Creative, to align PR strategies with overall growth objectives
Project manage outreach campaigns, ensuring clear communication, timely follow-ups, and robust reporting
Monitor, track, and analyze outreach effectiveness, adjusting strategies to continuously improve results

Digital PR & Outreach Specialist

Job Type