Digital Ads Specialist

Evolution Wheel is an innovative company that manufactures tires for the heavy construction industry. We are looking for a Digital Ads Campaign Specialist who wants to be part of a fast growing young company and take pleasure in seeing how their contributions directly benefit growth. The successful individual will have a strong grasp of running digital ad campaigns and monitoring their performance.

• *Responsibilities**:
• Work with ownership to develop digital ad campaigns building on our current content and success.
• Manage a sizeable advertising budget focusing on Google Ads with additional campaigns running on Facebook, Instagram and LinkedIn where applicable.
• Building and maintaining sales and marketing metric tracking systems within Hubspot and excel where results are reported to management on a weekly and monthly basis.
• Optimizing digital campaigns for lead generation based on marketing metric data, campaign performance and ad spend budgets.
• Oversea the design and creation of landing pages with content tailored for both digital ads customer experience and SEO keyword objectives
• Plan SEO keyword marketing campaigns, review, analyze and update as needed
• Review competitors online digital presence and identify opportunities to increase Evolution Wheel's competitiveness on an ongoing basis
• Develop and execute marketing strategies and content development for existing and new product lines across the companies product suite.
• *Requirements**:
• A certificate or degree in marketing or a related field
• Google Ad Words Certifications, Google Ninja preferred
• Experience with Hubspot automations and analytics tools, certifications preferred
• Someone who has an analytical mind that enjoys constantly implementing, monitoring and adjusting the advertising process based on results.
• High level thinker in terms of developing and implementing marketing strategies and plans
• Highly motivated individual who is goal oriented and able to work towards targets
• Experience in creating and optimizing landing pages and user funnels
• *Job Types**: Full-time, Permanent
• *Salary**: $50,000.00-$110,000.00 per year
• *Benefits**:
• On-site parking

Flexible Language Requirement

• French not required

Schedule

• Monday to Friday

Supplemental pay types

• Bonus pay
• *Experience**:
• Google Ads: 3 years (preferred)
• HubSpot: 2 years (preferred)

Work Location: In person