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Director, Talent Acquisitions @ Netlink Voice Reports to: CEO

About 888VoIP

888VoIP is a premier value-added distributor of VoIP hardware and services, supporting resellers, MSPs, and service providers across North America. We specialize in providing advanced logistics, technical support, provisioning services, and supply chain solutions that empower our partners to grow and scale. With a strong commitment to innovation, operational excellence, and customer success, 888VoIP is positioned at the forefront of the IP communications ecosystem.

Position Summary

888 VoIP is a technology-focused distribution company seeking a strategic and results-driven Director of Marketing. This individual will lead all marketing efforts, focusing on demand generation, brand management, digital engagement, and partner marketing. The role requires strong leadership and collaboration across departments to drive customer acquisition, increase brand visibility, and support the company’s growth objectives.

Key Responsibilities

Develop and execute a comprehensive marketing strategy aligned with business goals

Oversee brand management and ensure consistent messaging across all platforms

Drive digital marketing efforts including SEO, SEM, paid media, email, and social media

Lead demand generation campaigns to support sales growth and partner engagement

Manage content strategy across blogs, collateral, email, and social channels

Plan and execute partner marketing programs and co-branded initiatives

Coordinate and manage tradeshows, webinars, and other industry events

Collaborate cross-functionally with sales, operations, and leadership to align go-to-market plans

Monitor marketing KPIs, campaign performance, and ROI to optimize efforts

Requirements

Proven experience in a senior marketing role, preferably within distribution, B2B, or technology industries

Strong leadership skills with the ability to build and manage a high-performing marketing team

Expertise in digital marketing tools, platforms, and performance measurement

Exceptional communication and project management abilities

Familiarity with CRM and marketing automation platforms (e.g., HubSpot, Salesforce)

Ability to collaborate effectively with internal teams and external partners

Education & Certification

Bachelor’s degree in Marketing, Communications, Business, or related field required

Master’s degree (MBA or equivalent) preferred

Experience

7+ years of marketing experience with at least 3 years in a leadership capacity

Experience leading multi-channel campaigns and integrated marketing strategies

Experience working with vendors, channel partners, and/or co-branded initiatives

Strong background in data-driven marketing, including KPI tracking and ROI reporting

EOS experience is a plus

Skills and Competencies

Process-oriented with a drive for efficiency

Strategic thinker with strong execution skills

Collaborative and adaptable in fast-paced environments

Analytical mindset with a focus on performance metrics

Creative and brand-conscious with attention to detail

Seniority level Seniority level Director

Employment type Employment type Full-time

Job function Job function Marketing and Sales

Industries Telecommunications

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Inferred from the description for this job Medical insurance

Vision insurance

401(k)

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Qualifications

Proven experience in a senior marketing role, preferably within distribution, B2B, or technology industries
Strong leadership skills with the ability to build and manage a high-performing marketing team
Expertise in digital marketing tools, platforms, and performance measurement
Exceptional communication and project management abilities
Familiarity with CRM and marketing automation platforms (e.g., HubSpot, Salesforce)
Ability to collaborate effectively with internal teams and external partners
Bachelor’s degree in Marketing, Communications, Business, or related field required
7+ years of marketing experience with at least 3 years in a leadership capacity
Experience leading multi-channel campaigns and integrated marketing strategies
Experience working with vendors, channel partners, and/or co-branded initiatives
Strong background in data-driven marketing, including KPI tracking and ROI reporting
Process-oriented with a drive for efficiency
Strategic thinker with strong execution skills
Collaborative and adaptable in fast-paced environments
Analytical mindset with a focus on performance metrics
Creative and brand-conscious with attention to detail
Seniority level Seniority level Director
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Benefits

Vision insurance
401(k)

Responsibilities

This individual will lead all marketing efforts, focusing on demand generation, brand management, digital engagement, and partner marketing
The role requires strong leadership and collaboration across departments to drive customer acquisition, increase brand visibility, and support the company’s growth objectives
Develop and execute a comprehensive marketing strategy aligned with business goals
Oversee brand management and ensure consistent messaging across all platforms
Drive digital marketing efforts including SEO, SEM, paid media, email, and social media
Lead demand generation campaigns to support sales growth and partner engagement
Manage content strategy across blogs, collateral, email, and social channels
Plan and execute partner marketing programs and co-branded initiatives
Coordinate and manage tradeshows, webinars, and other industry events
Collaborate cross-functionally with sales, operations, and leadership to align go-to-market plans
Monitor marketing KPIs, campaign performance, and ROI to optimize efforts

888VoIP is hiring: Marketing Director in Niskayuna

Job Type