Database Marketing Analyst

A company is looking for a Database Marketing Interact Analyst.

Key Responsibilities

Support marketing initiatives through collaboration with various teams and implement direct marketing campaigns

Utilize marketing database systems to create targeted marketing campaign files and ensure accurate data transfer for campaign execution

Monitor campaign performance and provide decision support by developing comprehensive campaign requirements and specifications

Required Qualifications

Bachelor's degree in Applied Mathematics, Business Analytics, Marketing, Management Information Systems (MIS), or related field

Two (2) years of experience querying relational databases and performing data analysis

Two (2) years of experience in analytics-based Marketing and / or Database Marketing

Basic knowledge of IBM Campaign and Interact workflow processes and Structured Query Language (SQL)

Basic understanding of database marketing techniques and complex relational database systems