Marketing Advertising Strategist

A company is looking for a Marketing Advertising Strategist to support audience management strategy and digital media enablement initiatives.

Key Responsibilities

• Partner with marketing, analytics, and Lines of Business to define audience strategies for digital activation platforms
• Support programmatic, social, acquisition, engagement, upsell, and product launch campaigns with audience guidance
• Ensure audience strategies align with data privacy, advertising compliance, and regulatory requirements

Required Qualifications

• Bachelor's degree in Marketing, Business, Data Analytics, or a related field preferred
• 3-5+ years of experience in digital media strategy, audience management, or data-driven marketing
• Experience supporting programmatic and social media campaigns within enterprise environments
• Strong understanding of audience segmentation, data attributes, and activation platforms
• Familiarity with advertising compliance, data privacy, and regulated environments preferred