Digital Marketing Manager

Option Alpha

Company Description

Our mission is to empower option traders to achieve success with automated trading tools, free research and education, and a thriving community.

Role Description

  • Implement full funnel tracking and metrics using HubSpot for inbound marketing, YouTube and paid advertising.
  • Expand reach beyond our current inbound and email marketing.
  • Creation of new marketing campaigns and paid advertising strategies on social media and trading sites related to our industry.
  • This is a full-time role located in downtown St Petersburg, FL, with flexibility for remote work some days.

Qualifications

  • Experience with HubSpot
  • Experience with creating, testing and optimizing paid advertising strategies including key metrics like ROAS
  • Demonstrated ability to develop and execute successful marketing campaigns
  • Experience with trading or finance industry regulations is a big plus
  • Strong track record of success, startup experience is a big plus
  • Ability to work independently

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