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Digital Marketing Operations Solution Architect Specialist

McKinsey & Company

Are you looking to tackle complex challenges alongside a team of ambitious leaders? Join us as a Digital Marketing Operations Solution Architect Specialist, where you'll play a critical role in driving digital marketing initiatives through technology.

Your Impact

As a Solution Architect Specialist in MarTech, you will craft the strategy and implementation plan for an omni-channel marketing technology platform. You'll collaborate with marketing and IT stakeholders to enhance client capabilities across various channels, including web, mobile, and social media. Your responsibilities include:

  • Leading initiatives for reporting, analytics, personalization, decisioning, and testing.
  • Assessing clients' existing MarTech infrastructure to provide strategic guidance.
  • Designing end-to-end analytical workflows and architectures.
  • Helping define new roles and processes to adapt to evolving business needs.
  • Overseeing compliance with security and data governance regulations.
  • Monitoring technology trends and managing relationships with external vendors.

You'll aid clients in creating personalized marketing campaigns using advanced analytics to deepen customer relationships, boost engagement, and drive revenue. Additionally, you will have the opportunity to work across different industries and technologies, providing a rich, diverse experience.

Your Growth

In this role, you'll thrive in a high-performance culture that rewards determination and a commitment to excellence. We support your professional development through:

  • Continuous learning: Our structured programs and feedback culture focus on your growth.
  • A voice that matters: Your contributions will shape our solutions and impact our clients.
  • Global community: Collaborate with diverse colleagues from over 65 countries.
  • World-class benefits: Enjoy a competitive salary along with a comprehensive benefits package.

Your Qualifications and Skills

  • 5-8 years of expertise in designing complex enterprise solutions across various architectures.
  • Experience in architecting technology workflows and best practices.
  • Hands-on experience with marketing and data platforms such as Adobe, Salesforce, or Google.
  • Proven track record of delivering integrated analytical solutions.
  • Ability to provide immediate solutions while strategizing for the long term.
  • Strong understanding of enterprise architecture and analytical component integration.
  • Familiarity with AI technologies.
  • Confident communication with both leaders and practitioners.
  • A proactive attitude to influence and build rapport within your team.
  • Willingness to travel up to 80% in diverse working environments.

Our commitment to integrity guides all our actions, ensuring we always act in the best interests of our clients and the communities we serve.

Apply Now and jumpstart your journey with us!

Job Type

Job Type
Full Time
Location
Atlanta, GA, United States

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