E-commerce Technical Growth Manager (Shopify, Klaviyo, CRO, SEO)

We are recruiting with potential of an immediate Start to be based in office mon-fri in our offices in South Liverpool.

About the Role

We are hiring an E-commerce Technical Growth Manager who will own the technical performance of our online stores. You will be responsible for Shopify management, CRO, SEO basics, Klaviyo flow setup, landing page building, product listings, technical troubleshooting, analytics setup, and funnel optimisation.

This role is ideal for someone with strong Shopify experience who wants to make a measurable impact on conversion rate, AOV, retention, tracking accuracy, and website performance.

Key Responsibilities

Shopify Management & Technical Ownership

• Manage and update all Shopify products, listings, variants, metafields, and collections
• Fix technical site issues including shipping, checkout logic, tagging, and PDP errors
• Improve site structure, navigation, and mobile responsiveness
• Manage app integrations including bundles, reviews, upsells, subscriptions, and tracking tools
• Implement SEO fundamentals (titles, meta descriptions, alt tags, URLs, schema basics)
• Ensure TikTok Shop, Meta, and Pinterest integrations are functioning

CRO (Conversion Rate Optimisation)

• Analyse funnel performance and identify drop-off points
• Build landing pages using PageFly, GemPages, or Shogun
• Optimise PDP layout, content blocks, and sections
• Run A/B tests on landing pages, PDPs, and key elements
• Improve site speed and mobile UX

Klaviyo Flows & Email Setup

• Build, update, and refine automated flows
• Improve segmentation, deliverability, and lifecycle flows
• Set up pop-ups and onsite capture tools
• Collaborate with marketing on email campaign builds
• Integrate Shopify, TikTok Shop, reviews, and loyalty apps into flows

Analytics & Tracking

• Manage all tracking and pixel setups for Meta, TikTok, Pinterest, and GA4
• Ensure UTM structure is correct and reliable
• Monitor attribution consistency in Triple Whale
• Build dashboards or reporting templates for funnel metrics
• Maintain accurate data flow between platforms

Technical SEO (E-commerce SEO)

• Improve collection structure
• Update meta data across products
• Add schema for products and reviews
• Ensure clean URL structure
• Improve internal linking

Required Skills & Experience

• Shopify experience (theme editing, product structure, metafields)
• Understanding of e-commerce CRO
• Experience with Klaviyo flows
• Basic understanding of SEO for e-commerce
• Experience with landing page builders
• Strong technical problem-solving skills
• Understanding of analytics (GA4, Shopify, Triple Whale)
• Ability to work independently and troubleshoot issues quickly

Tools You’ll Use

• Shopify
• Klaviyo
• PageFly, Shogun, or GemPages
• Triple Whale
• GA4
• Meta Pixel
• TikTok Pixel
• Shopify apps (bundles, subscriptions, reviews, etc.)

Why Join Us

• Full technical ownership across three brands
• Opportunity to directly impact conversion rate and revenue
• Work closely with paid ads and creative teams
• High growth environment with autonomy
• Liverpool-based team
• Please add a note of why you’re suitable to this position- applications with no cover note will not be reviewed.

Job Types: Full-time, Permanent

Pay: Up to £40,000.00 per year

Benefits

• Casual dress
• Employee discount
• Free parking
• On-site parking

Experience

• Social media marketing: 1 year (required)
• Content creation: 1 year (required)

Work Location: In person