Field Marketing Executive

Join our dedicated team and prioritize health!

The Field Marketing Executive is essential in driving lead generation and supporting the local sales team through community outreach, grassroots marketing, and event planning. This role focuses on building relationships and implementing strategies that promote sales growth, enhance branding, and increase community presence, all contributing to our market expansion objectives.

Working closely with agents and their leaders, you will create plans that drive new enrollments, improve retention for existing members, and forge meaningful connections with local organizations and influencers. This position allows for significant influence on departmental strategy and requires decision-making on complex project components.

Key Responsibilities

• Liaison Role: Serve as the liaison between sales, markets, and community partners for effective coordination and execution.
• Team Culture: Cultivate a collaborative team environment focused on mission-driven growth and accountability.
• Outreach Strategies: Design and implement local outreach initiatives, including events and partnerships, to generate quality leads.
• Lead Cultivation: Identify and nurture high-potential lead sources, including those transitioning into Medicare (T65 opportunities).
• Performance Monitoring: Assess and report on the success of grassroots marketing, community outreach, and events.
• Community Engagement: Develop and sustain strong relationships with community organizations, local businesses, and other key stakeholders.
• Event Execution: Oversee planning and execution of community events to boost brand visibility and lead generation.
• Reporting: Regularly prepare and present reports on outreach efforts, performance, and results.

Utilize your expertise to create a positive impact!

Qualifications

• Location: Must reside in Los Angeles or Orange County, CA or surrounding areas.
• Travel: Willingness to travel within the community as this role requires fieldwork.
• Bachelor's degree in marketing, business, communication, or related field or equivalent experience.
• Demonstrated experience in community outreach, grassroots marketing, or similar positions.
• Proficient in MS Office products and various CRM platforms.
• Excellent communication and interpersonal skills.
• Able to work both independently and collaboratively as part of a team.
• Outstanding organizational and time management skills.
• Broad understanding of diverse field settings aligned with our prospect base, such as Veterans and multicultural communities.

Preferred Qualifications

• Master's degree.
• Life and Health Insurance License.
• Bilingual.
• Knowledge of the Medicare Advantage market, including products, regulations, and compliance standards.

Additional Information

Benefits

• Comprehensive medical, dental, vision, and various supplemental insurances.
• Paid time off (PTO) and company holidays.
• 401(k) retirement savings plan.
• Tuition reimbursement and scholarships for eligible dependent children.
• And much more!

This position also requires occasional travel to Humana's offices for training or meetings.

Scheduled Weekly Hours: 40

Pay Range: $64,100 - $86,600 per year, plus eligibility for a commission incentive plan based on performance.

About Us: Humana Inc. is devoted to putting health first for our teammates, customers, and communities. We strive to deliver the care and support necessary for individuals to achieve their best health.

Equal Opportunity Employer: We do not discriminate against any employee or applicant based on race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, genetic information, disability, or protected veteran status. Our policies ensure proactive measures to employ and advance individuals with disabilities or protected veteran status in compliance with applicable laws.