Digital and E-commerce Manager

eCommerce & Digital Manager Hybrid • Growing Consumer Brand • Hands-On Role Salary up to £50k 4 days office based - Wolverhampton We’re looking for a commercially-minded digital operator who loves testing, optimising and getting under the skin of what makes customers click. If you enjoy rolling up your sleeves and shaping a young DTC business, this one’s for you. What You’ll Do Take charge of daily DTC performance and keep the digital engine running smoothly.Review, test and optimise every week to spot opportunities and drive results.Own the online experience end-to-end: funnel, UX, conversion and onsite performance.Run paid media and email hands-on — building campaigns, testing audiences and learning fast.Improve acquisition efficiency through smart experimentation, not guesswork.Turn insights into action, shaping an evolving multi-channel growth strategy.Work closely with brand and ops to keep customers happy from first click to delivery. What Good Looks Like In 6 months: A steady rhythm of testing, learning and improving.Clear insights on who converts, what they respond to and why.Conversion issues diagnosed and prioritised. In 12 months: Stronger conversion rates and more efficient acquisition.Paid, email and onsite all working as one smooth system.Confident, data-led decision-making with less leadership oversight. What You Bring Hands-on experience running paid social/search campaigns.Practical CRM/email skills — flows, automation, segmentation.Shopify savvy with a knack for spotting conversion blockers.Co