Head of Performance Marketing/Head of Paid Acquisition

Head Of Performance Marketing/Head Of Paid AcquisitionWe're helping our client, a fast-scaling, $10M/yr supplement manufacturer, find a Head of Paid Acquisition who can personally fix, scale, and eventually build an elite performance marketing team.This is a playercoach role for the first 612 months. You will spend most of your time inside the platforms not making decks. The focus is immediate profitability improvements, deep technical execution, and building the path to scalable, profitable growth.The ideal candidate is an athlete, lives the lifestyle, and has already taken brands from $510M ? $30M+ , driving $500k$2M/month profitable spend across multiple channels.Responsibilities:First 90 Days - Prove You Belong:Execute full audit of Meta, Google, TikTok, and Amazon accountsImplement immediate profitability fixes (+ account cleanup)Launch new account structure, creative strategy, and bidding logic showing clear ROAS liftBuild a 30/60/90-day scaling roadmap to reach $1.52M/month profitable spendBegin hiring pipeline for your first platform specialist (Amazon or Meta)OngoingOwn 100% of the Paid Acquisition P&LPersonally run the majority of spend until dedicated buyers are hiredHire, train, and manage a team of 23 senior platform leads as spend scalesHit or beat monthly profit targets (profit-share tied to incremental profit)Collaborate with leadership to identify growth levers, creative opportunities, and efficiency gaps