Martech - Loyalty Marketing Specialist

London Drugs Limited

**MarTech and Loyalty Specialist**

Location: Richmond, BC

  • *Job Type**: Full-Time
  • *About Us**

London Drugs is one of Canada’s most trusted retail brands, known for innovation, customer care, and community involvement. We’re looking for a strategic and creative** MarTech and Loyalty Specialist**to elevate our digital customer experience and loyalty program, LDExtras. If you're passionate about CRM, UX/UI, and digital marketing, this is your opportunity to make a meaningful impact.

  • *Job Summary**

As a MarTech and Loyalty Specialist, you’ll support the development and optimization of our digital platforms—including website, app, and owned technologies—to deliver seamless, customer-led experiences. You’ll play a key role in enhancing loyalty program communications, managing CRM journeys, and integrating marketing technologies across our ecosystem.

  • *Key Responsibilities**
  • Develop and implement CMS templates across loyalty, pharmacy, and app platforms
  • Conduct smoke tests and end-user reviews for website releases
  • Manage CRM-driven campaigns and customer journeys using platforms like Microsoft D365
  • Schedule, proof, and deploy digital assets across owned platforms
  • Maintain documentation for wireframes, brand standards, and layouts
  • Collaborate on tech stack integrations (owned and third-party)
  • Ensure secure migration and handling of personally identifiable information (PII)
  • Stay current with web technologies including HTML5, XML, JSON, CSS, and JavaScript
  • *Qualifications**
  • 3+ years of experience in web production, digital marketing, or graphic design
  • Post-secondary education in Marketing, Graphic Arts, or related field
  • Strong communication and stakeholder engagement skills
  • Proficiency in HTML, CSS, and Adobe Creative Suite (or similar)
  • Experience with CRM platforms and customer journey execution
  • Knowledge of Microsoft D365 Marketing (Customer Insights) preferred
  • Familiarity with CASL, GDPR, and SEO best practices
  • Portfolio showcasing past work or design materials
  • *Why Join Us?**
  • Comprehensive medical, dental, vision, and prescription coverage
  • Employee discount and recognition programs
  • Company-matched RRSPs
  • Ongoing training and education opportunities
  • Free confidential counseling through our Employee Family Assistance Program
  • Opportunities to give back through community involvement

London Drugs is an equal opportunity employer dedicated to building an inclusive and diverse workforce. We are committed to building a company that represents a variety of backgrounds, perspectives, and skills. The more inclusive we are, the better our work will be.

We will provide accommodations during the recruitment process upon request.

The above statements are intended to describe the general nature and level of work applicable to this position and are not intended to be an exhaustive list of all responsibilities, duties and skills required. Be advised, London Drugs DOES NOT use third party recruitment services.

Flexible work from home options available.

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