Full Time e-commerce Manager (UK and Europe)

Role Overview

We are seeking a commercially driven E-commerce Manager to scale our online sales across the UK and European markets, with a primary focus on the UK market. This role is responsible for driving revenue growth across Shopify D2C stores and Amazon UK, managing paid performance marketing, and optimising the online customer journey.

The successful candidate will take ownership of website performance, marketplace growth, digital acquisition and marketing budget management.

This is a hands-on, commercially accountable role suited to someone who thrives in a growth-focused environment where you take charge and drive AVA’s success forward.

Key Responsibilities

1. Shopify Store Management (UK and Europe)

• Full ownership of Shopify storefronts
• Driving direct-to-consumer revenue growth
• Creating and optimising high-converting landing pages
• Continuous website optimisation (CRO, UX improvements, PDP enhancements)
• Briefing and coordinating with web developer
• Monitoring integrations and reporting issues to integration partners

2. Amazon UK Management

• Full account management of Amazon UK Seller Central
• Listing optimisation (SEO, imagery, A+ content)
• Managing and optimising Amazon Ads campaigns
• Planning and executing promotional campaigns
• Monitoring account health, profitability and performance metrics

3. Paid Performance Marketing

• Managing and optimising Meta Ads and Google Ads campaigns
• Creating ad creatives where required
• Ongoing campaign testing, scaling and optimisation
• Reporting on ROAS, CAC, conversion rates and channel profitability

4. Commercial & Financial Responsibility

• Supporting monthly and annual forecasting
• Assisting with stock and demand planning
• Managing the monthly marketing budget
• Supporting annual marketing budget planning

Performance Metrics

Success in this role will be measured by

• Revenue growth across Shopify and Amazon
• Return on Ad Spend (ROAS)
• Contribution to overall business profitability

Skills & Experience

• Proven experience driving D2C sales via Shopify
• Strong understanding of paid media (Google & Meta)
• Experience managing or working with Amazon Seller Central
• Commercially driven with strong analytical ability
• Experience managing marketing budgets
• Hands-on approach with the ability to execute and strategise
• Strong communication and stakeholder management skills
• Experience working across international markets preferred

Job Type: Full-time

Pay: £45,000.00-£55,000.00 per year

Benefits

• Employee discount
• Flexitime
• On-site parking
• Work from home

Ability to commute/relocate

• Storrington RH20 2LB: reliably commute or plan to relocate before starting work (required)

Experience

• Shopify: 2 years (required)
• Amazon : 2 years (required)
• B2C: 2 years (required)

Work authorisation

• United Kingdom (required)

Work Location: Hybrid remote in West Sussex RH20 2LB