Marketing Analyst Job at Collabera in Hoboken

Collabera

Established in 1991, Collabera has been a leader in IT staffing for over 22 years and is one of the largest diversity IT staffing firms in the industry. As a half a billion dollar IT company, with more than 9,000 professionals across 30+ offices, Collabera offers comprehensive, cost-effective IT staffing & IT Services. We provide services to Fortune 500 and mid-size companies to meet their talent needs with high quality IT resources through Staff Augmentation, Global Talent Management, Value Added Services through CLASS (Competency Leveraged Advanced Staffing & Solutions), Permanent Placement Services, and Vendor Management Programs.

Collabera recognizes the true potential of human capital and provides people with the right opportunities for growth and professional excellence. Collabera offers a full range of benefits to its employees including paid vacations, holidays, personal days, Medical, Dental and Vision insurance, 401K retirement savings plan, Life Insurance, and Disability Insurance.

Job Description Title: Marketing Analyst

Location: Hoboken, NJ 07030

Duration: 7 months (may extend)

Description

Operates as a marketing data scientist responsible for all tracking, metrics, analytics, and optimizations.

Collects and analyzes key marketing reports regularly to provide actionable insights.

Tracks campaigns and reports within Google Analytics, Eloqua, and Salesforce, requiring proficiency in marketing technologies.

Provides recurring presentations to key stakeholders on performance and opportunities.

Forecasts annual marketing goals by aligning historical data with revenue targets.

Forecasts individual campaign goals.

Understands Marketing Operations, including data mining and landing page creation and operations.

Prepares reports such as marketing funnel analysis, monthly Onesource Marketing performance, campaign reports, and annual metrics.

Skills required include data analysis, forecasting, goal setting, report creation, marketing technology proficiency, leadership presentation skills, and teamwork.

Qualifications Requirements

Bachelor's degree in Marketing or Finance with 4-6 years of relevant experience.

Additional Information To know more about this position or to schedule an interview, please contact us.

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Qualifications

  • Skills required include data analysis, forecasting, goal setting, report creation, marketing technology proficiency, leadership presentation skills, and teamwork
  • Bachelor's degree in Marketing or Finance with 4-6 years of relevant experience

Benefits

  • Collabera offers a full range of benefits to its employees including paid vacations, holidays, personal days, Medical, Dental and Vision insurance, 401K retirement savings plan, Life Insurance, and Disability Insurance

Responsibilities

  • Operates as a marketing data scientist responsible for all tracking, metrics, analytics, and optimizations
  • Collects and analyzes key marketing reports regularly to provide actionable insights
  • Tracks campaigns and reports within Google Analytics, Eloqua, and Salesforce, requiring proficiency in marketing technologies
  • Provides recurring presentations to key stakeholders on performance and opportunities
  • Forecasts annual marketing goals by aligning historical data with revenue targets
  • Forecasts individual campaign goals
  • Understands Marketing Operations, including data mining and landing page creation and operations
  • Prepares reports such as marketing funnel analysis, monthly Onesource Marketing performance, campaign reports, and annual metrics

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