Future Opening: Website / SEO Manager

Benefits

• 401(k)
• 401(k) matching
• Bonus based on performance
• Company parties
• Competitive salary
• Dental insurance
• Flexible schedule
• Free food & snacks
• Health insurance
• Opportunity for advancement
• Paid time off
• Parental leave
• Training & development
• Vision insurance

Company: Fortidia

Lakewood, CO Hybrid Schedule= WFH Monday & Friday, In-office Tuesday, Wednesday, Thursday

We are an equal opportunity employer. We believe that talent, expertise, empathy and ambition drive our success, and we base hiring decisions solely on candidate experience and skills.

We are committed to creating an inclusive hiring process. If you have specific needs or require adjustments during the recruitment process, please let us know.

For our Lakewood office we are searching for a Website / SEO Manager, mainly focused on measurable outcomes, not maintenance. The role blends strategic ownership with hands-on execution and is accountable for website performance, SEO effectiveness, and continuous optimization aligned to business objectives operating within Fortidia US's redesigned, growth-oriented marketing organization.

In the specific role, the Website / SEO Manager will be responsible for owning the performance, health, and optimization of Fortidia US's digital properties across all brands. This role ensures that websites function as high-performing demand generation assets-driving qualified traffic, improving conversion rates, and supporting franchise-level revenue growth.

The Website / SEO Manager will report to the National Marketing Manager.

Main tasks and responsibilities

1. Website Performance & Conversion Optimization

• Own overall website performance across Fortidia US brands, including traffic growth, conversion rates, site speed, and user experience
• Lead ongoing conversion rate optimization (CRO) efforts through testing, analytics, and iterative improvements
• Ensure websites are optimized to support national demand programs and local franchise lead generation
• Partner with internal teams and external vendors to deliver enhancements, fixes, and platform improvements

2. SEO Strategy & Execution

• Own SEO strategy across all brands, including technical SEO, on-page optimization, local SEO, and content alignment
• Improve organic visibility at both national and local (franchise) levels
• Monitor keyword performance, search trends, and competitive landscape
• Ensure SEO best practices are embedded into content creation and site updates

3. Platform Management & Cross-Functional Collaboration

• Serve as the primary marketing owner for website platforms and CMS environments
• Collaborate with IT, product teams, and external partners to ensure platform stability, security, and scalability
• Manage website vendors, developers, and SEO partners to ensure performance, quality, and ROI

4. Analytics, Reporting & Accountability

• Own website and SEO analytics, dashboards, and reporting
• Translate performance data into actionable insights and recommendations
• Provide regular updates to the National Marketing Manager on performance, risks, and opportunities
• Ensure reporting aligns with Fortidia US measurement standards and growth objectives

5. Franchise Enablement & Adoption

• Support franchise locations with scalable website and SEO programs that drive local demand
• Ensure local pages, listings, and SEO assets support franchise visibility and lead generation
• Partner with Field Marketing to align national platforms with local execution needs

Key Success Metrics

• Website traffic growth and quality
• Conversion rates and lead generation performance
• Organic search visibility and keyword rankings
• Local SEO performance at the franchise level
• Platform uptime, speed, and health

Skills and experiences

• 6-10 years of experience managing websites and SEO in a performance-driven environment
• Strong experience with CMS platforms, analytics tools, and SEO technologies
• Proven ability to improve conversion rates and organic performance
• Experience managing external vendors and development partners
• Strong analytical and problem-solving skills
• Experience in multi-location, franchise, or distributed business models strongly preferred

What We Offer

• A vibrant international environment in a continuously growing company.
• Extensive training and development opportunities within the group, including an E-learning platform
• A multicultural organizational structure and team.
• Hybrid working policy (60/40), along with flexible start times and day Fridays during the Summer & Winter months!
• Annual base salary in the $90k - $115k range based on experience
• Team and individual performance-based bonus up to 20% of your annual salary.
• Highly competitive compensation package including Medical, Dental, Vision, PTO, 401(K) Match, Life Insurance, Short-term and Long-term Disability, Pet Insurance, and a completely free Employee Assistance Program
• Hard work, collaboration, humanity, fun, and laughter. We are a small, passionate, driven, and highly collaborative team that is fully invested in the success of our company, and value contributions from each member

Flexible work from home options available.

Compensation: $90,000.00 - $115,000.00 per year

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.

At PostNet and AlphaGraphics, we offer careers for everyone! Whether you are just starting out, looking for that next great growth opportunity, or seeking a change, we have exciting roles to suit you.

We pride ourselves on our training programs in management, sales, operations, print, signs, design, and marketing. Join us with or without experience, and we will succeed together as a team!

We invite EVERYONE to apply!

• PostNet centers (locations) are independently owned and operated. The posted positions are offered by individual franchisees who interview, hire, manage and pay the employees hired for positions in a specific local location (center) through their specific business.

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