Marketing Specialist–Future Growth and Adjacent Markets

Responsibilities

• Assist in the development and execution of integrated marketing campaigns across multiple channels (digital, print, social media)
• Create and manage marketing content, including expiration reports, email efforts, formal reviews/sign offs, etc.
• Analyze marketing data to measure the effectiveness of campaigns and provide insights for continuous improvement
• Collaborate with the sales team to align marketing efforts with sales goals and strategies
• Develop and implement social media strategies to increase brand awareness and engagement
• Create and curate compelling content for various social media platforms
• Analyze social media metrics to assess the impact of campaigns and adjust strategies as needed
• Provide administrative and logistical support to the marketing team

Requirements

• Bachelor’s degree in Marketing, Communications, or a related field
• 2+ years of relevant marketing experience required
• Strong project management skills and the ability to handle multiple tasks simultaneously
• Excellent communication and interpersonal skills, both written and verbal
• Strong social media management experience, including content creation, strategy development, and analytics
• Ability to think creatively and strategically to develop innovative marketing solutions
• Strong attention to detail and a commitment to delivering high-quality work
• Flexibility and a willingness to adapt to changing priorities and deadlines

Preferred

• Experience in the financial services or insurance industry – specifically with annuities
• Familiarity with working in an agile environment
• Independent self-starter who takes ownership of their initiatives and projects

Benefits

• Medical, dental, vision, life insurance, disability insurance, Paid Time Off (PTO), and leave of absences, such as parental and military leave
• 401(k) plan with company match (up to 4%)
• Company-funded pension plan
• Wellness Programs including up to $1,600 a year for reimbursement of items purchased to support personal wellbeing needs
• Work/Life Resources to help support topics such as parenting, housing, senior care, finances, pets, legal matters, education, emotional and mental health, and career development
• Education Benefit to help finance traditional college enrollment toward obtaining an approved degree and many accredited certificate programs
• Employee Stock Purchase Plan: Shares can be purchased at 85% of the lower of two prices (Beginning or End of the purchase period), after one year of service