Head of Growth Marketing
Virtual Vocations IncA company is looking for a Head of Growth and Customer Marketing.
Key Responsibilities
Develop and implement a unified, data-driven growth model that aligns various teams around a prioritized roadmap
Partner with Product, Sales, and PMM to enhance pipeline generation and optimize core positioning and pricing strategies
Lead the creation of a consolidated go-to-market plan and marketing technology stack while designing co-marketing strategies
Required Qualifications
8+ years of experience in Growth Marketing, Demand Generation, or Customer Marketing, with at least 3 years in a leadership role
Proven track record of managing a consolidated go-to-market plan and aligning it with product roadmaps and sales targets
Experience in owning measurable sourced pipeline, customer acquisition cost, and lifecycle metrics
Advanced skills in marketing technology and data analysis for growth measurement
Experience in Product-Led Growth and optimizing user activation and utilization
Job Type
- Job Type
- Full Time
- Location
- Springfield, MA
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