Chief Digital Marketing Officer

Chief Digital Marketing Officer

About the Company

Join an influential media production company dedicated to creating educational content and focusing on business-related topics.

Industry

Media Production

Type

Privately Held

Founded

2013

Employees

51-200

About the Role

We are on the hunt for a dynamic Chief Digital Marketing Officer who will spearhead and elevate our digital marketing and paid media strategies. This pivotal role offers you the creative freedom to develop and execute high-impact campaigns aimed at surpassing Return on Ad Spend (ROAS) objectives. With a strong focus on accountability, you will manage significant budgets and leverage data-driven insights to drive impactful results.

The ideal candidate will have an analytical mindset coupled with a robust understanding of the financial metrics that drive marketing success. Creating forecasting models that effectively link marketing initiatives to business outcomes will be a key responsibility. In addition, you will play a crucial role in building and mentoring a skilled digital marketing team, leading them towards success as we explore innovative business avenues, including the integration of AI into our marketing frameworks.

We are looking for a results-oriented leader with a solid track record in omnichannel, performance-driven marketing. Experience in direct response, performance marketing, or growth marketing is highly advantageous. Successful candidates will exhibit a proactive stance, a dedication to high standards, and a tireless commitment to achieving measurable results.

This role also presents an exciting opportunity to establish an external digital marketing service. Candidates with relevant experience in this domain will be given a significant edge.

Hiring Manager Title

Chief Executive Officer

Travel Percent

Less than 10%

Functions

• Marketing