Senior Digital Marketing Strategist - Entertainment

Join a cutting-edge digital agency specializing in the Arts & Entertainment sector, seeking a Senior Digital Marketing Strategist for a fully remote position. This is a unique opportunity to shape and execute innovative online marketing campaigns for a diverse portfolio of clients in music, film, theater, and digital content. You will be responsible for developing comprehensive digital marketing strategies that drive audience engagement, ticket sales, merchandise revenue, and brand awareness. This includes overseeing paid social media advertising, search engine marketing (SEM), search engine optimization (SEO), email marketing, content marketing, and influencer collaborations. The ideal candidate will have a proven track record of success in developing and implementing data-driven marketing campaigns within the entertainment industry.

You will be expected to stay ahead of digital marketing trends and emerging platforms, constantly identifying new opportunities to enhance client visibility and reach. Performance analysis and reporting will be a key component of this role, requiring the ability to interpret complex data, derive actionable insights, and present findings clearly to clients and internal teams. Collaboration with creative teams, account managers, and clients will be essential to ensure cohesive and impactful campaign execution. Strong project management skills and the ability to manage multiple projects simultaneously in a fast-paced, remote environment are crucial. If you are a strategic thinker with a passion for entertainment and a mastery of digital marketing, this role offers a rewarding career path and the chance to make a significant impact from anywhere.

Responsibilities: Develop and execute integrated digital marketing strategies for arts and entertainment clients. Manage and optimize paid advertising campaigns across platforms like Google Ads, Facebook, Instagram, and TikTok. Oversee SEO initiatives to improve organic search rankings and visibility. Implement and manage email marketing campaigns to nurture leads and engage audiences. Develop and execute content marketing strategies, including social media content creation and distribution. Identify and manage influencer marketing partnerships. Analyze campaign performance data, providing actionable insights and comprehensive reports. Stay current with digital marketing trends, tools, and best practices in the entertainment industry. Collaborate with creative teams and account managers to ensure campaign alignment. Qualifications: Bachelor's degree in Marketing, Communications, or a related field. Minimum of 7 years of experience in digital marketing, with a significant focus on the Arts & Entertainment industry. Proven expertise in SEM, SEO, paid social, email marketing, and content strategy. Demonstrated success in developing and executing data-driven marketing campaigns. Proficiency with digital marketing analytics tools (e.g., Google Analytics, social media insights). Excellent analytical, strategic thinking, and problem-solving skills. Strong project management and communication abilities. Experience working effectively in a remote team environment.