Marketing Coordinator/Digital Marketing "1 yr marketing exp req"

Marketing Coordinator/Digital Marketing

Company Overview

Gordon Electric Supply is a leading distributor of electrical supplies and energy-efficient products, renowned for its innovative marketing strategies and rapid growth within the industry. As a family-owned business with over 60 years of experience, we prioritize creating value for our customers and fostering a collaborative, team-oriented environment.

The Marketing Coordinator creates value for our customers by supporting departmental initiatives to strengthen the brand and engage customers through the right channel, voice, and message as directed by the Marketing Manager. This entry-level generalist position will provide hands-on help with design projects, promotional materials, events, and marketing operations.

Marketing Coordinator/Digital Marketing Responsibilities

1. Collaborate on promotional flyers and other marketing collateral using Adobe Creative Suite and Canva to support local and web customers.

2. Support development and production of digital and printed marketing materials (e.g., email assets, social graphics, brochures) as needed.

3. Gather data and organize marketing reports for analysis and decision-making.

4. Communicate with vendors to coordinate co-op funds and optimize resources.

5. Support marketing-led events and be comfortable stepping in to help with logistics if needed.

6. Work within marketing platforms such as Constant Contact, Buffer, and HubSpot Marketing Hub.

7. Assist with social media content creation and scheduling across Facebook, X (Twitter), LinkedIn, and Instagram when needed.

8. Learn the brand identity and offer creative ideas to promote and enhance customer campaigns.

9. Assists with improvement of website experience and mobile platforms.

Marketing Coordinator/Digital Marketing Qualifications

Job Competencies

· Good verbal and written communication skills

· Strong organizational and communication abilities.

· Detail-oriented, proactive, and able to manage multiple priorities.

· Willingness to learn and adapt in a fast-paced environment.

· Ability to work around sudden changes and pressure for deadlines.

· Experience with office equipment including computers, multi-line phones, fax machines, photocopiers required.

Education, Experience, Credentials

· Bachelor’s Degree preferred (Graphic Design, Marketing, or related field ideal)

· 1 year of marketing experience; familiarity with digital and print marketing concepts and tools

· Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign)

· Some Canva experience is a plus.

· Comfortable working with data in Excel and other MS Office software in a Windows environment.

· Familiarity with marketing platforms (Constant Contact, Buffer, HubSpot Marketing Hub).

· Understanding social media best practices for Facebook, X, LinkedIn, and Instagram.

· Experience with B2B or technical-content marketing ideal

· Valid driver’s license required.

Pay: $42,000.00 - $47,000.00 per year

Benefits

• 401(k) matching
• Dental insurance
• Employee assistance program
• Employee discount
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Professional development assistance
• Referral program
• Retirement plan
• Tuition reimbursement
• Vision insurance

Experience

• Design: 1 year (Required)
• Marketing: 1 year (Required)

Work Location: In person