Performance Marketing Manager

VirtualVocations

A company is looking for a Manager, Performance Marketing to lead and scale client acquisition efforts across paid channels.

Key Responsibilities

Own channel strategy and performance across key paid user acquisition channels

Continuously optimize channels to reduce customer acquisition cost and drive new clients

Lead creative strategy and collaborate with cross-functional teams to enhance acquisition journeys

Required Qualifications

4-6+ years of experience in growth or performance marketing, preferably in fintech or e-commerce

Deep knowledge of paid user acquisition channels and experimentation frameworks

Analytical skills with experience in CAC / LTV modeling and performance analysis

Creative mindset with a passion for testing new ideas and ad formats

Experience in fast-paced environments and a data-driven approach

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