Data & Visualization Analyst

TITLE Data & Visualization Analyst

DEPARTMENT DAI

DIVISION NP Digital

LOCATION Remote - US

ABOUT OUR COMPANY

NP Digital (NPD) is a global award-winning performance marketing agency. AdAge named us Performance Marketing Agency of Year, Campaign Magazine labeled us the Global Agency of the Year in two categories, and The Drum awarded us the Agency Business Award for Global Development. Google recently handed us the Agency Excellence Award for Media Unification and both Inc. and AdAge listed us on their Best Places to Work lists. NP Digital combines proprietary platforms with best-in-class talent to deliver leading edge experiences centered around: paid and organic search, social, content, retargeting, performance display, feed management and conversion rate optimization.

NP Digital focuses on creating innovative, adaptive, and data-driven digital marketing plans for our clients. Obsessed with helping companies grow and exceed their goals, NP Digital delivers on the mission of continually helping brands connect and engage with their audience.

ABOUT THE OPPORTUNITY

This is a newly created role to support our growing Data, Analytics & Insights team.

We are looking for a Data & Visualization Analyst to join our Data, Analytics & Insights (DAI) team. This role is ideal for someone who enjoys working at the intersection of marketing data, analytics engineering, and visualization. The analyst will be responsible for transforming data into scalable reporting systems and decision-ready insights that support both internal teams and client strategy. This includes building and maintaining data management systems, dashboards, and visualization frameworks that allow stakeholders to quickly understand performance, identify opportunities, and optimize marketing investment. You will work closely with SEO, paid media and analytics teams to ensure data integrity, improve reporting infrastructure, and enable more sophisticated performance analysis across advertising platforms. This role requires someone who is comfortable working directly with large marketing datasets, building dashboards in Tableau, and leveraging SQL and cloud data warehouses such as BigQuery to create reliable analytics solutions.

To be considered, candidates must currently reside and be eligible to work in the United States.

ABOUT THE RESPONSIBILITIES

Data Analysis & Insight Development

• Analyze large marketing/advertising datasets to identify performance trends, anomalies, and optimization opportunities
• Translate complex data into clear, actionable insights for marketing and client teams
• Support analysis of channel performance, campaign efficiency, and budget allocation strategies

Data Visualization & Dashboard Development

• Design, build, and maintain Tableau dashboards and reporting frameworks for marketing performance
• Create intuitive visualizations that allow stakeholders to quickly interpret data and make decisions
• Develop standardized reporting structures and templates that scale across multiple clients and teams

Data Management & Infrastructure

• Work with Google BigQuery and SQL to query, transform, and model marketing datasets
• Support the development and maintenance of clean, reliable marketing data pipelines
• Ensure data accuracy, consistency, and governance across reporting environments
• Assist in structuring datasets to support cross-channel performance analysis

Technical Troubleshooting & Quality Assurance

• Investigate and resolve data discrepancies across advertising platforms and reporting systems
• Support troubleshooting related to tracking, and data integration issues
• Provide ongoing review of processes to improve data quality, automation, and reporting efficiency

ABOUT YOU

• 1-3 years of experience with advertising, digital marketing, general analysis and paid media analytics platforms
• Exceptional attention to detail
• Excellent presentation skills
• Experience with Meta Ads, Google Ads, Bing Ads, and other paid media platforms
• Extensive experience with Microsoft Office, particularly Excel
• Foundational knowledge of SQL, CSS, Python
• Experience in Tableau with a portfolio to evaluate
• Bachelor's Degree in marketing, advertising, analytics or related field

BONUS POINTS

• Google Cloud Digital Leader or higher
• Tableau certification
• Ad Tag/Web Tag experience

ABOUT YOUR GROWTH

As an organization we support your growth and development by investing in your learning to advance your career. We believe in empowering you to showcase your knowledge and skills to win together. Career path opportunities for this department includes:

• Analyst (typically 0-3 years)
• Manager (typically 3-5 years)
• Associate Director (typically 5-7 years)
• Director (typically 7-10 years)
• Vice President (typically 10+ years)

ABOUT OUR BENEFITS

We offer a comprehensive and flexible benefits package to all regular, full-time employees. Benefits include but not limited to:

• National Anthem Blue Cross medical plans; EPO, PPO, and HDHP options available
• Flexible paid time off;16 weeks maternity and 6 weeks paternity leave
• Health Savings Accounts with employer contribution,Healthcare Flexible Spending Accounts, Dependent Care FSA
• Vision and dental coverage
• Employer-paid short-term disability and life and AD&D insurance
• Employer-paid premium subscription to the Calm app
• Employer-paid virtual healthcare support through First Stop Health
• Voluntary pet insurance for your furry family members
• Voluntary accident, hospital indemnity, critical illness, and supplemental life insurance
• New hire technology stipend to set up home office
• Employer-sponsored 401(k) retirement with Roth option

ABOUT THE COMPENSATION

• Base Salary: USD $85,000.00 to $100,000.00; depending on experience and skills
• Discretionary annual bonus: Up to 10% of annual salary

ABOUT OUR CULTURE

We value our best-in-class company culture, which is results-driven, innovative, fast-paced and fun. Our focus is on outcome, not output. We encourage our employees to work with an entrepreneurial spirit while applying a businesslike approach. When you work with great people and leaders that support you, there is no end to what you can accomplish. We celebrate different backgrounds and perspectives from our team members, but one thing we all have in common is a core set of values:

Think Big

“Think Big” challenges our teams in all aspects of the business. For our clients, it requires that we expand their vision beyond what’s expected, while pushing us to become a committed partner who provides strategic recommendations and measurable outcomes.

Own It

“Own It” plays a key role in encouraging employee autonomy. We believe owning it inspires employees to build skillsets within their roles and beyond to drive their career where you want. “Own It” highlights ability to make the work yours and deliver creative results.

Have Fun

“Have Fun” means we enjoy working together and cultivating a great work experience for everyone. Our passion for what we do is visible throughout the organization. Anything we enjoy, we are naturally going to do better, so we make our work something we look forward to, rather than simply something we have to do.

ABOUT OUR PRACTICES

NP Digital takes a human-centric approach to hiring. AI tools may assist with administrative or creative tasks, but all evaluations and decisions are made by our awesome people.

NP Digital is an Equal Opportunity Employer, proud of our diversity and inclusive culture! Our goal is to positively impact change through our actions, and we’re committed to equal employment opportunities regardless of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law. All employment is decided based on qualifications, merit, and business need.