Associate Manager, Field Marketing – Hennessy

Position
Are you ready for a world of possibilities?
You embark on a career journey with the leaders of luxury wines, champagnes, and spirits, within the prestigious LVMH Group. From nature to communities, you'll craft unforgettable experiences that drive the collective success of our 26 Maisons – each one with a unique heritage and set within the most remarkable terroirs the world has to offer. You enter a world of possibility where career development opportunities across our Maisons, our 5 global regions, and the entire LVMH Group, are unmatched. You join a passionate community of talents that spans four generations and combines a wealth of roles and skillsets from the roots of the vine to the glass and everything in between. You discover our essential relationship with our terroirs, and how we nurture and preserve the soils which are the source of our singular products. Our global Living Soils Living Together program has four key commitments for 2030: regenerating soils, mitigating our climate impact, engaging society, and empowering our people. You will share in our passion for hosting, for art-de-vivre as well as our pride in creating products that celebrate life's most memorable milestones, while always experienced through measured, responsible tasting.
Moët Hennessy is proud to promote a diverse, equitable and inclusive working environment for all. As an employer, Moët Hennessy offers unique journeys throughout its global ecosystem, opportunities to develop new skills and grow professionally. If you want to inspire and be inspired, to craft experiences and experience the best in craftsmanship, this is where you'll flourish.
The Associate Manager, Field Marketing Hennessy partners with the Hennessy Field Marketing Area Lead to localize brand programming to meet the needs of local markets, as well as identifies opportunities in the local markets to hit goals. This role acts as a liaison between Commercial Sales and Brand Teams.
Office/Location: Remote in market based on business needs.
Location: Southern California
Job Responsibilities
Localize Brand Programming:

• Assists in identifying local opportunities for assigned brands within the designated area.
• Supports the localization and adaptation of brand programming to meet specific market, account, and distributor needs, under the guidance of Brand Teams.
• Helps manage brand programming activities, collect data for ROI analysis, and contribute to the development of local activity recaps.
• Collaborates with Brand Teams and Market Sales teams to generate local programming ideas, with a focus on providing logistical and administrative support for brand activation, local account opportunities, community connections, and local influencer engagement.
• Assists in managing the A&P budget by tracking expenditures, identifying potential gaps, opportunities, and risks, and providing data-driven recommendations to the state/market lead.
• Serves as a liaison between Brand Teams and Sales Teams, facilitating communication and ensuring alignment on goals related to sales and brand equity.
  

Business Development:

• Utilizes competitive intelligence research from business intelligence.
• Identifies new account opportunities for the Commercial Sales Team to vet
• Participate in the budget planning process representing their respective areas
  

Local Market Management:

• Coordinates Distributors & Commercial Sales for Brand/Maison visits to ensure strategic alignment
• Assists in the management of Local POSM in partnership with Account Leads
• Prepares for and participates in GSMs & distributor meetings
• Serve as a connector to understand brand vision and localize it
• Downstream: communication of plans, tools, etc. to commercial team
• Upstream: communication of opportunities, risks, and market needs to brand team
• Executional Excellence: Manage luxury execution in the market
• Guardian of the brand and market advocate for what is needed
• Elevating all stakeholders in the market; distributors, trade engagement, and Moët Hennessy
• New Business and Recruitment
• Prospecting for new business opportunities through all channels (on/off/non-premise)
• Building relationships with key customers, local influencers, etc.
• Managing programs across subchannels
  

Profile
Education

• Bachelor's degree or relevant industry experience required 
  

Professional Experience  

• 3+ years trade marketing or creative marketing experience in wines and spirits, consumer packaged goods, or retail industries
  

Capabilities 

• Strong analytical skills required
• Knowledge of MHUSA portfolio, brand guidelines, & customer/consumer expectations
• Refined organizational skills and experience managing a substantial number of projects and details
• Ability to create partnerships with customers, distributor, and internal stakeholders
• Plans and prioritizes work to meet commitments aligned with organizational goals
  

Additional Information
Health and Wellness: medical, dental, vision, mental health support resources, fertility and family building programs. Financial Benefits: competitive salary, retirement savings plan (e.g., 401(k) with company match), financial coaching, legal resources, commuter benefits, pet, renter, home and auto group rates, life insurance and disability coverage. Work-Life Balance: hybrid work schedule, generous paid time off (PTO) policy, including vacation, sick leave, personal and wellness days and paid parental leave. Professional Development: opportunities for training and continuing education, tuition reimbursement. Employee Perks: Plum Benefits and Perkspot.
External applicants must be currently authorized to work in the United States on a full-time basis.
Moët Hennessy USA, Inc. is an equal opportunity/affirmative action employer. Moët Hennessy USA, Inc. considers candidates without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, age, disability, veteran status, or any other characteristic protected by applicable law.