Marketing Performance Analyst

A company is looking for a Marketing Performance Analyst.

Key Responsibilities

Analyze performance across all demand channels and monitor funnel health

Build and maintain dashboards for tracking pipeline creation and reporting

Assess lead quality and validate attribution models in collaboration with other teams

Required Qualifications

3-4+ years of experience in marketing analytics or related analytics roles

Proficiency in Salesforce and experience with BI / analytics platforms

Experience with marketing automation platforms like HubSpot or Marketo

Hands-on experience with multi-touch attribution and revenue analytics platforms

Familiarity with lead scoring and lifecycle frameworks