Lead Marketing Analyst

A company is looking for a Lead Marketing Analyst.

Key Responsibilities

Guide budget allocation and campaign strategy through data-driven insights

Lead performance analytics across various marketing channels to identify improvements

Build actionable dashboards and KPIs connecting marketing efforts to outcomes

Required Qualifications

6+ years of experience in marketing or growth analytics

Strong understanding of multi-channel campaigns and performance measurement

Proficient in SQL and experienced with R or Python for data analysis

Ability to translate complex data into clear recommendations

Experience managing a team of analysts