Company Summary

Unlimited Vacation, Mental Health Days, 100% paid medical benefits for employee and so much more!

At USA Triathlon, we believe that life is better when you swim, bike and run.

USA Triathlon is the Olympic and Paralympic National Governing Body (NGB) for the sport of triathlon, all things multisport, and the largest multisport organization in the world. We spend every day thinking about growing and supporting the sport. We’re building the most innovative service organization in sports, transforming lives by inspiring participation to help communities become healthier all while representing our country at the highest levels of international competition, striving to win medals with class and integrity.

Our guiding principles are service leadership, performance excellence, collaboration, and diversity and inclusion at all levels of the organization. We focus on listening and innovation to ensure we deliver best-in-class governance, provide comprehensive constituent support, and play a leadership role throughout the Olympic and Paralympic movement.

We work hard to serve the triathlon community and strive to being the best place to work in the U.S. Olympic & Paralympic movement. We’ve been included on Front Office Sports’ “Best Employers in Sports” list twice (’20, ’21), selected twice as an honorable mention in Outside Magazine’s “Best Places to Work” and received the USOPC’s Advancements in Diversity and Inclusion Award in 2017 and the USOPC’s National Governing Bodies’ Diversity & Inclusion Choice Award in 2018, 2019 and 2021.

We achieve these great heights by focusing on hiring, training and promoting talented, dedicated, passionate individuals who want to get better every day. And we reward our teammates with unlimited vacation, 100% paid medical benefits, access to the U.S. Olympic & Paralympic Training Center and more.

Come join us in Colorado Springs, the city ranked No. 3 in US News & World Report’s 2023-2024 Best Place to Live survey, be a part of the thriving Olympic & Paralympic movement, and hone your professional skills as you create opportunities for triathletes to live their best lives.

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, ethnicity, religion, sexual orientation, gender, gender identity, disability status, protected veteran status, or any other characteristic protected by law.

FLSA Status: Non-Exempt

Pay Range: $45,000 – 49,000

Reports To: Sr. Manager, Digital Marketing

Job Close Date: November 15th

Position Summary

The Digital Marketing Coordinator owns the optimization of USA Triathlon digital experiences. Enhancing our virtual presence, this role drives user engagement, traffic growth, and aligns our digital experiences. As a digital coordinator, you will be responsible for managing the creation and successful implementation of campaign activities across a wide range of platforms, including email and web. Responsibilities also include optimizing marketing campaigns across multiple products and systems, uploading creative and monitoring programs to make sure campaigns are running properly.

Essential Job Functions

Work collaboratively with creative teams and stakeholders to proactively plan, execute and track campaigns, including setting objectives and creating deadlines
Oversee and manage the process of creating online content, such as promotional materials
Under the supervision of the Director/Sr. Manager, develop and update web content, including, but not limited to, SEO/SEM management
Manage email campaigns, track campaign performance and analyze data to identify trends and insights. Report on website analytics and other information to stakeholders and leadership
Perform and share competitive site audits and make suggestions on how to improve our website
Generate website analytics and create data reports with actionable insights
Develop and implement digital marketing campaigns in collaboration with marketing and communications and other stakeholders
Identify new avenues for marketing and growth
Conduct market research to understand consumer trends and preferences

Supervisory Responsibilities

None

Knowledge, Skills, and Abilities

Knowledge of Google Analytics and SEO best practices. Strong grasp of SEO principles and practices, including keyword research
Working knowledge of MS Office suite, particularly in Microsoft Excel
Ability to communicate clearly both verbally and in writing
Strong aesthetic sense and the ability to collaborate closely with creatives
Familiarity with website analytics tools and ability to interpret data for insights through Google Analytics
Experience with A/B testing, usability, and website optimization techniques
Up-to-date on web development, UX trends, and emerging tech; Proficient in web technologies and CMS platforms
Strong analytical thinking and organization skills. Must be highly detail-oriented
Able to work both independently and as part of a team, including collaborating with other departments
Experience with websites and content management systems is highly preferred
Familiarity with the sport of triathlon, or endurance sports, is preferred but not required.

Qualifications

Bachelor's degree in web development, computer science, digital marketing, or related field required.

Minimum of 2 years of experience

Other

USA Triathlon offers a hybrid work schedule and requires this position to be on-site at USAT headquarters in Colorado Springs, CO at least two days per week
While performing the duties of this job, the employee may be regularly required to stand, sit, talk, hear, reach, stoop, kneel, and use hands and fingers to operate a computer, telephone, and keyboard. The employee may be required to exert force to manipulate or move items weighing up to 30 pounds.

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Digital Marketing Coordinator