Expand your career possibilities.

Thank you for dedicating your time and talent to Lowe’s. We want to give you more opportunities to learn and grow, so if you find a position you’re interested in below, we encourage you to apply!

Find Your Home to More Possibilities.

The Digital Marketing Manager oversees digital campaigns, content strategy, and performance analytics to elevate Lowe’s Pro Supply’s online presence and support business growth. Drive Performance and Revenue to the bottom line.

Essential Functions;

Develop and execute digital marketing strategies across SEO, SEM, email, display, and social media
Lead content curation and influencer engagement to enhance brand visibility on Lowes.com
Collaborate with cross-functional teams (Product/Merchandising) CC, Analytics, Content Production, ) to optimize digital merchandising and customer experience
Manage campaign budgets and ensure ROI through data-driven performance tracking
Drive omni-channel engagement strategies to increase customer retention and frequency
Monitor trends and emerging technologies to innovate digital outreach and commerce tactics

Minimum Qualifications

Bachelor’s degree in Marketing, Communications, or related field; MBA preferred or equivalent experience
5+ years of experience in digital marketing, preferably in B2B or retail
Strong knowledge of digital platforms, analytics tools (Google Analytics, Adobe), and CRM systems
Proven ability to manage cross-functional teams and external agencies
Excellent communication, project management, and analytical skills

Preferred Qualifications

Experience with influencer marketing and content strategy
Familiarity with home improvement or professional supply markets
Ability to translate data insights into actionable marketing strategies
Generate Revenue and Growth thru technology enhancements and innovative tactics

Lowe’s is an equal opportunity employer and administers all personnel practices without regard to race, color, religious creed, sex, gender, age, ancestry, national origin, mental or physical disability or medical condition, sexual orientation, gender identity or expression, marital status, military or veteran status, genetic information, or any other category protected under federal, state, or local law.

Digital Marketing Manager

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