Digital Content Coordinator & Designer

Description

Is God calling you to ministry?

For over 70 years, The Billy Graham Evangelistic Association (BGEA) has proclaimed the Gospel through its various ministries. Whether you work at our headquarters in Charlotte, North Carolina, the Billy Graham Library in Charlotte, North Carolina, the Billy Graham Training Center at the Cove (BGTC) in Asheville, North Carolina, Blue Ridge Broadcasting (BRB) in Asheville, North Carolina or a field office abroad, you are part of a team of committed Christians working together to reach people to the ends of the earth with the Gospel.

CHRISTIAN PURPOSE AND EXPECTATIONS

All employees proclaim the Gospel of Jesus Christ through their employment, and thereby further BGEA’s religious mission.

Department Detail – The Communications Department at BGEA consists of the following areas: project management, ecommerce, email marketing, advertising, public relations/social media/promotion, creative services (graphic design, content writing/proofing and production), and Decision magazine, our official monthly publication. The department tells the story of what God is doing through the BGEA by creating print and online content that support the organization’s mission of proclaiming the Gospel, negotiating paid and leveraging unpaid promotional placements, and engaging new and existing supporters with targeted content using a combination of indirect and direct communications channels.

Job Summary – The Digital Content Coordinator & Designer is responsible for the design, building / coding, and testing of ministry emails. Additionally, this position assists the Communications team in implementing updates and enhancements of online content and other digital design projects—including landing pages, banner ads, and social media graphics.

Ministry Requirements

• Maintains a personal, active relationship with Jesus Christ and is a consistent witness for Jesus Christ
• Faithfully upholds BGEA in prayer
• Participates in daily BGEA staff devotions including Bible reading, and leading group prayer as schedule permits
• Demonstrates behavior aligned with BGEA’s Mission Statement, Statement of Faith, Hallmarks, policies, and expectations
• Effectively represents Jesus Christ to those within both personal and professional spheres of influence

Essential Duties and Responsibilities

EMAIL DESIGN & IMPLEMENTATION

• Designs, develops, and maintains new and existing responsive HTML and CSS emails
• Creates reusable email templates and modular components
• Utilizes knowledge and research of current email best practices to make suggestions for the optimization of design, layout, messaging and deliverability
• Utilizes Litmus to test email rendering across multiple email clients, platforms and devices to ensure accuracy, functionality, and visual integrity
• Transforms designed art files into responsive emails
• Maintains adherence to internal brand guidelines established for logos, imagery, content, etc.
• Work within an ESP (Acoustic) to build emails and implement personalization, dynamic content, and conditional logic

CONTENT COORDINATION

• Updates and enhances websites and other digital content to achieve organizational goals and best practices in user experience
• Ensures digital assets are appropriately sourced, edited and optimized for online use
• Contributes to strategy of all BGEA websites as a member of Communications team
• Works with designers, writers and editors for site content and development
• Works collaboratively with developers to ensure functionality standards are met

OTHER DIGITAL DESIGN

• Assists with design and layout of new landing pages, streaming pages, and other digital projects
• Works closely with Creative Director to ensure consistency of design of digital communications aligns with overall strategy and brand guidelines
• Documents workflow and approvals using internal processes and PMS (Lytho)

Marginal Duties and Responsibilities

• Establishes and maintains effective working relationships with Email Marketing team, project leads / coordinators and ministry contacts
• Attends meetings in which new email designs are requested and presents designs if required
• Ensures content is accessible to all audiences
• Other duties as assigned

Job Specifications

Skills and Knowledge

• Bachelor’s degree in digital design, graphic design or related field—or equivalent experience
• Knowledge of Adobe Creative Suite, including XD
• Understanding of HTML, CSS, responsive design, and information architecture
• Experience with content management systems

Physical/Mental Demands

• Ability to focus on detail while understanding the big picture
• Ability to meet deadlines while dealing with multiple projects, despite interruptions
• Ability to change and grow with organization and role
• Ability to bring new ideas to issues current in contemporary audiences, and ability to implement those ideas
• Flexibility to readily adapt when job parameters, deadlines, or directions change
• Ability to work closely with others as part of a team
• Ability to maintain confidentiality

Working Conditions

• Work is typically performed in a conventional office environment
• Work involves participation in multiple meetings with department and other ministry staff
• Work requires ability to work for extended periods at computer workstation
• Extended work hours are occasionally required

Mission Statement

Continuing the lifelong work of Billy Graham, the Billy Graham Evangelistic Association exists to support and extend the evangelistic calling and ministry of Franklin Graham by proclaiming the Gospel of the Lord Jesus Christ to all we can by every effective means available to us and by equipping the church and others to do the same.

Statement of Faith

These core beliefs make up the foundation upon which all our ministry endeavors are based.

• We believe the Bible to be the inspired, the only infallible, authoritative Word of God revealing the love of God to the world. (1 Thessalonians 2:13; 2 Timothy 3:15-17; John 3:16).
• We believe that there is one God, eternally existent in three persons: Father, Son, and Holy Spirit.

(Matthew 28:19; John 10:30; Ephesians 4:4-6).

• We believe in the deity of the Lord Jesus Christ, in His virgin birth, in His sinless life, in His miracles, in His vicarious and atoning death through His shed blood on the cross, in His bodily resurrection, in His ascension to the right hand of the Father, and in His personal return in power and glory. (Matthew 1:23; John 1:1-4 and 1:29; Acts 1:11 and 2:22-24; Romans 8:34; 1 Corinthians 15:3-4; 2 Corinthians 5:21; Philippians 2:5-11; Hebrews 1:1-4 and 4:15).
• We believe that all men everywhere are lost and face the judgment of God, that Jesus Christ is the only way of salvation, and that for the salvation of lost and sinful man, repentance of sin and faith in Jesus Christ results in regeneration by the Holy Spirit. Furthermore, we believe that God will reward the righteous with eternal life in heaven, and that He will banish the unrighteous to everlasting punishment in hell. (Luke 24:46-47; John 14:6; Acts 4:12; Romans 3:23; 2 Corinthians 5:10-11; Ephesians 1:7 and 2:8-9; Titus 3:4-7).
• We believe in the present ministry of the Holy Spirit, whose indwelling enables the Christian to live a godly life. (John 3:5-8; Acts 1:8 and 4:31; Romans 8:9; 1 Corinthians 2:14; Galatians 5:16-18; Ephesians 6:12; Colossians 2:6-10).
• We believe in the resurrection of both the saved and the lost; the saved unto the resurrection of eternal life and the lost unto the resurrection of damnation and eternal punishment. (1 Corinthians 15:51-57; Revelation 20:11-15).
• We believe in the spiritual unity