WordPress & Technical SEO Specialist (Ongoing – Multi-Site Management)

We are a fast-growing marketing and operations team supporting a network of 50–75 client websites, primarily in the automotive and tire service industry across North America.

We are looking for a reliable, detail-oriented WordPress & Technical SEO Specialist to support ongoing website maintenance, performance optimization, and technical improvements across our portfolio.

This is a long-term freelance opportunity for someone who can become a trusted extension of our team.

Key Responsibilities

WordPress Website Management

• Perform routine updates to themes, plugins, and WordPress core
• Manage and update widgets, layouts, menus, and page content
• Implement minor design or functionality updates as requested
• Monitor uptime and site health across all properties
• Manage staging environments and push updates live safely

Security & Maintenance

• Ensure all sites are secure, backed up, and protected
• Monitor for vulnerabilities and malware
• Implement best practices for WordPress security hardening
• Maintain backup systems and restore processes if needed

Performance Optimization

• Optimize website speed and performance (Core Web Vitals)
• Improve page load times, caching, image optimization, and scripts
• Identify and resolve issues that slow down performance

Technical SEO

• Identify and resolve crawl errors, broken links, indexing issues
• Ensure proper site structure, schema, meta data, canonical tags
• Optimize XML sitemaps, , redirects, internal linking
• Improve website crawlability and indexing by search engines
• Monitor and improve performance in Google Search Console

Code Updates & Enhancements

• Implement front-end and back-end improvements when needed
• Edit or write HTML, CSS, PHP, or JavaScript
• Customize WordPress themes and templates
• Troubleshoot compatibility or plugin conflicts

Required Skills & Experience

• Strong experience with WordPress (5+ years preferred)
• Proven experience managing multiple websites at scale
• Strong understanding of technical SEO best practices

Experience with tools like

o Google Search Console

o Google Analytics

o PageSpeed Insights / GTMetrix

Experience with

o Caching tools (WP Rocket, LiteSpeed, etc.)

o CDN setups (Cloudflare, etc.)

o Website security tools

• Proficiency in HTML, CSS, and basic PHP/JS
• Experience with Elementor, WPBakery, or similar builders

Nice to Have

• Experience working with automotive or local service businesses
• Familiarity with Google Business Profile optimization
• Experience with conversion tracking, call tracking, or lead tracking
• Ability to support with basic on-page SEO updates

Working Style & Expectations

• Strong communication and responsiveness
• Ability to manage multiple tasks across multiple sites
• Organized and process-driven
• Proactive in identifying issues and suggesting improvements
• Ability to document work and provide updates regularly

Engagement Details

• Ongoing, long-term work
• Estimated 10–25 hours per week (flexible based on workload)
• Available during North American business hours (preferred)

To Apply

Please include

• Links to WordPress sites you currently manage or have worked on
• Examples of technical SEO improvements you've implemented
• Your hourly rate and availability
• A brief description of your process for maintaining website health & performance

If you're looking to become part of a growing marketing operation that supports dozens of independent businesses and values long-term partnerships — we'd love to hear from you.

Contract duration of more than 6 months. with 40 hours per week.

Mandatory skills

WordPress, Web Development, HTML, Search Engine Optimization, On-Page SEO