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Marketing Manager
Fabworks
We’re looking for a hands-on Marketing Manager to own our growth engine end-to-end. You’ll plan, execute, and optimize campaigns across multiple channels to drive high-intent leads and revenue for Fabworks. This is a small, fast-moving team where you’ll be responsible for both the strategy and the doing.
Benefits: 401(k) match and partial health insurance coverage.
Compensation
$90,000 - $120,000 yearly
Responsibilities
- Own and optimize performance across Google Ads (search & display) and retargeting.
- Drive and track SEO initiatives to increase qualified organic traffic.
- Plan and manage paid creator/influencer campaigns, from outreach to ROI tracking.
- Develop and refine Fabworks’ brand presence across web, email, and social.
- Create and test landing pages, ads, and content to improve conversion rates.
- Build reporting dashboards, track KPIs, and make clear recommendations based on data.
- Collaborate with sales/ops to turn customer insights into campaigns that actually move the needle.
Qualifications
- Critical: Experience with manufacturing, engineering, or technical audiences.
- 3+ years experience in performance or growth marketing (B2B, SaaS, or e-commerce preferred).
- Proven track record running and scaling Google Ads campaigns with positive ROI.
- Solid understanding of SEO fundamentals and content strategy.
- Strong copywriting skills for ads, email, and landing pages.
- Comfortable with tools like Google Ads, GA4/analytics, and basic marketing automation/CRM.
- Highly self-directed: can set goals, prioritize, and execute without a big team.
About Company
Fabworks is on a mission to make ordering custom-fabricated parts fast and affordable for companies all over the United States. We use state-of-the-art manufacturing equipment to manufacture custom, laser-cut parts in as little as 1 day turnaround.
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