Lead Creative Strategist (eCommerce)

REVO is a fast-growing e-commerce brand in the health and wellness space, leading the market in smart cupping therapy and other health-tech products. We are searching for a highly creative strategist to take our marketing to the next level.

You’ll be working closely with our current Lead Creative Strategist to develop high-performing creative assets that enhance our marketing efforts, eventually taking on a lead role of your own. Your role will be key in crafting compelling content strategies, ensuring our messaging is clear, engaging, and optimized for performance through your scripts and collaboration with content creators. Additionally, we will rely on your organizational and leadership skills to improve workflows and identify/grow the biggest needle movers in marketing. This is an excellent opportunity to bring your creative talent to life with a robust budget and a sharp team.

• Responsibilities*
• *Content Strategy Development:**
• Analyze past performance data to identify winning creative patterns
• Create comprehensive creative briefs/scripts for UGC creators and video editors
• Develop multi-angle testing strategies for each product benefit
• Transform technical product features into engaging social narratives
• *Creative Direction:**
• Guide content creators through specific angle execution
• Ensure brand message consistency across all platforms
• Optimize content based on performance metrics
• Scale winning concepts across multiple variations
• *Performance Analysis:**
• Work closely with media buyers to understand audience response
• Track creative performance patterns
• Identify viral triggers in successful content
• Develop replicable frameworks for high-performing ads
• *Required Experience:**
• Proven track record in direct response marketing
• Strong understanding of social media psychology
• Experience in health/wellness content creation
• Ability to analyze creative performance data
• Background in UGC creator management
• *We're a fast-moving team, and you’ll play a critical role in shaping the direction of our creative production efforts. You’ll have the resources and support you need to execute your creative vision.**
• *This role will start part-time with a focus on optimizing our paid marketing efforts, with the potential to grow into a full-time position as we expand our creative team.**
• *If you’re ready to make a big impact in the e-commerce space, we’d love to hear from you!**
• Please note, answering all questions on the Google Form is*
• **required***
• for your application to be reviewed. A link to it is provided in the following section under the screening questions. Thank you for applying!*