CRO Strategist (Ecommerce)

We're Hiring: CRO Strategist (Ecommerce)- Fully Remote

📍 Location: Canada

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Hi! I’m Lawrence, founder of JazzUpCo - one of the fastest-growing home brands in the U.S., redefining how people experience modern dining and everyday living.

Our vision is simple: when people think of beautifully designed, high-quality flatware and homeware (with household appliances coming next), they think JazzUpCo. We’ve served over 100,000 customers and are now building a global, design-first homeware brand.

At JazzUpCo, our website is not just a store – it’s our most important growth engine. Every page, interaction, and second of load time shapes how customers experience our brand and whether they choose us.

We’re looking for a CRO (Conversion Rate Optimization) Strategist to join us and own that experience end-to-end.

You’ll work closely with our marketing lead, creative strategist, designer, web developer and others to improve conversion rates, strengthen messaging, and lead CRO experiments. Your work will directly influence revenue, AOV, and customer experience.

If you enjoy combining data with creativity, writing high-converting copy, and testing ideas that move the needle, we’d love to hear from you!

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Role Overview

• Research and identify CRO opportunities through data (such as Google Analytics, GTM, Microsoft Clarity etc.), customer behavior, surveys, reviews, competitor analysis, and market insights.
• Build and manage a clear pipeline of CRO ideas and experiments, and drive execution with agency, in-house designer, and web developer.
• Ensure all CRO changes align with overall testing strategy, brand positioning, and messaging.
• Write conversion-focused copy across the website, landing pages, PDPs, emails, blogs, social media graphics, ad copies, content briefs and other marketing materials.
• Own the visual direction of the website, including product photography briefs, ensuring a strong, consistent aesthetic that enhances conversion.
• Plan, track, and analyze A/B tests – turning results into clear insights and next actions.
• Support and work closely with Creative Strategist on ad creative strategy, including scripting, briefing, reviewing, and approving content, and to align ad messaging with on-site experience.
• Continuously improve conversion rate and AOV by identifying friction points and optimization opportunities.

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You’re a Great Fit If You Have

• 1–2 years of experience in copywriting, conversion rate optimization, marketing, or e-commerce
• Strong ability to write clear, persuasive, conversion-focused copy
• Interest in CRO, consumer psychology, and performance marketing
• Ability to interpret A/B test results and performance data to guide decisions
• Comfortable working in a fast-moving, experiment-driven environment
• Clear communication – able to explain ideas, insights, and recommendations simply
• A builder mindset – you enjoy testing, learning, and improving every week
• Strong curiosity about customer behavior and what drives people to buy
• Takes ownership and can move ideas from insight to execution
• Desire to grow with a global brand, not just execute tasks 🌍

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Why Join JazzUpCo?

🌍 100% Remote

⚡ Fast Growth, Real Ownership – Your work directly impacts our products and global expansion.

🌴 Paid Time Off & Benefits

📈 Learning & Career Path – Learn directly from the founder, top consultants, and agencies we work with, while growing into a leader in CRO and performance marketing.

💡 Growth-Focused Culture – We’re big on learning, feedback, and continuous improvement.

🤝 Not just a number in the org chart – Every team member is heard, supported, and part of the journey and will make a real impact.

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Our Culture E-F-G

E - Excel

We don’t believe in coasting. If we’re going to do something, we do it well – with care, thought, and pride in the details.

F - Fulfilment

It’s not just about the work we do – it’s how we feel doing it. We build things that excite us, challenge us, and make us proud.

G - Growth

The best journeys bring out your best. This role is designed to sharpen your skills, push your thinking, and grow with you – with mentorship, feedback, and the space to lead.

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Next Steps

• Apply – Via the application form: https://forms.gle/6scmdBdSD8XE9Jsr5
• First Interview – Get to know each other
• Trial Task – Show us how you think and execute
• Join the Team – 3 months onboarding + probation → full‑time role

We can’t wait to meet you 🙂