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Marketing Director for B2B Financial Solutions

Applied Systems Canada

Position: Dynamic Marketing Director for B2B Financial Solutions and Benefits

Shape impactful marketing initiatives as a Marketing Director in a hybrid work model. Take ownership of go-to-market strategies to enhance demand and revenue growth in Financial Management.

This pivotal role aligns closely with business unit leadership, ensuring the development of strong marketing campaigns. You will utilize your seasoned marketing experience to drive full-funnel initiatives that enhance customer interactions and market positioning. A strategic mindset fueled by data-driven analytics will be key in optimizing performance.

Key Responsibilities

  • Define full-funnel marketing strategy and goals
  • Create and implement integrated marketing campaigns
  • Collaborate with product teams for customer insights
  • Review campaign performance and adjust strategies accordingly
  • Explore new channels and market opportunities

Requirements

  • 7-10 years of extensive marketing experience
  • Hands-on execution of successful B2B/B2C campaigns
  • Strong ability to derive insights from data metrics
  • Experience in fast-paced environments
  • Adaptable and innovative problem-solving skills

Lead transformative marketing efforts with your extensive experience in financial solutions and benefits management, influencing success across the organization.

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Job Type

Job Type
Full Time
Location
Toronto, ON

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