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Lead Product Marketing Manager

VirtualVocations

A company is looking for a Lead Ads Product Marketing Manager, Programmatic Supply & Inventory.

Key Responsibilities

Own the portfolio-level go-to-market strategy for supply and inventory across formats and deal types

Independently lead complex, multi-quarter go-to-market initiatives from strategy through execution

Act as a trusted strategic advisor to Product, Sales, Partnerships, Operations, and Marketing

Required Qualifications

Bachelor's degree in Marketing, Business, Communications, or a related field or equivalent experience

8+ years of experience in product marketing, go-to-market, or strategic marketing roles in ad tech or digital media

Deep expertise in programmatic supply-side technologies and inventory management

Proven ability to operate independently at a strategic level and drive outcomes in matrixed organizations

Demonstrated expertise in applying AI for data analysis and insight generation

Job Type

Job Type
Full Time
Location
Appleton, WI

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