Marketing Specialist (Creative Content & Thought Leadership)

ZenduIT – Marketing Specialist (Creative Content & Thought Leadership)

Location: Mississauga, ON (In-Office)

Employment Type: Full-Time

Reports To: Marketing Lead

Collaboration: CEO, Sales, Product, Customer Success

About ZenduIT

ZenduIT is a modern fleet technology company building an integrated platform that combines software, hardware, and data to help fleets operate with greater safety, visibility, and control.

We empower fleet operators, partners, and enterprises through actionable insights, operational intelligence, and scalable IoT-driven solutions. Our mission is to simplify complex fleet operations and enable smarter decision-making across industries.

About the Role

We are hiring a Marketing Specialist (Creative Content & Thought Leadership) who will act as both a creator and strategic executor, transforming internal knowledge, customer insights, and leadership perspectives into engaging, high-quality content.

You will work closely with the CEO and leadership team to build a strong thought leadership presence and create content that educates customers, simplifies complex ideas, and positions ZenduIT as an industry leader.

What You’ll Do

• Create high-impact content across formats (short-form video, explainers, product walkthroughs, customer stories)
• Partner with the CEO to develop thought leadership content (industry insights, product vision, real-world learnings)
• Build evergreen educational content that delivers long-term value
• Maintain a consistent content production engine (weekly output)
• Develop content frameworks, workflows, and scalable systems
• Collaborate with Sales, Product, and Customer Success to capture real customer insights
• Leverage AI tools to accelerate content creation, editing, and repurposing

What Success Looks Like

In the first 3–6 months

• Consistent pipeline of engaging video and educational content
• Strong thought leadership presence aligned with leadership vision
• Published evergreen content library supporting sales and marketing
• Improved quality and consistency of creative output
• Established repeatable content systems and processes

Long-term

You become a key driver of ZenduIT’s brand voice, storytelling, and market positioning.

What We’re Looking For

Core Capabilities

• Strong creative storytelling and content strategy skills
• Hands-on experience in video production (end-to-end)
• Ability to simplify complex technical concepts into engaging narratives
• High customer empathy and understanding of real-world pain points
• Strong execution mindset with ability to ship content consistently

AI & Modern Content Skills

• Proficiency with AI tools such as ChatGPT, Claude, and AI video tools
• Experience using AI for:
• Script writing
• Content repurposing
• Editing workflows
• Research and ideation

Tools & Platforms (Preferred)

• Video: Loom, CapCut, Descript
• Design: Canva, Figma (nice to have)
• Collaboration: Google Workspace, ClickUp (or similar)

Mindset We Value

• Curious, creative, and experimentation-driven
• Comfortable with fast iteration and feedback loops
• Strong ownership with a “ship fast, improve faster” approach
• Thinks from the customer’s perspective first
• Passionate about leveraging AI to work smarter and faster

Benefits & Perks

• Competitive full-time salary package
• Paid Time Off (PTO) + paid government holidays
• Comprehensive Health Benefits from Day 1
• Medical
• Dental
• Vision
• Company-paid onsite parking
• Work from a collaborative Mississauga HQ
• Direct exposure to leadership and high-growth opportunities

Salary Range

• Fresh Grad (0–1 yr)$48K – $55K
• 1–2 years$52K – $60K
• 2–4 years$58K – $65K

Diversity & Inclusion Statement

ZenduIT is an equal opportunity employer committed to building a diverse and inclusive workplace. We welcome applications from individuals of all backgrounds, including women, Indigenous peoples, persons with disabilities, racialized individuals, and members of the LGBTQ2+ community. We believe diversity drives innovation and strengthens our ability to deliver impactful solutions.

Use of AI in Hiring

As part of our commitment to innovation, ZenduIT may use AI-enabled tools during the recruitment process to enhance efficiency, improve candidate experience, and support fair evaluation. All hiring decisions are made by our human team with appropriate oversight.