Senior Marketing Leader Driving Apparel Brand

Position: Senior Marketing Leader Driving Growth for Apparel Brand

Elevate brand presence as a Senior Marketing Manager in apparel. Spearhead impactful campaigns across channels to fuel significant growth and enhance customer acquisition strategies.

In this role, you will lead marketing strategies and execution for robust product launches, translating market insights into effective campaigns. With a focus on both tactical execution and strategic direction, you will coordinate between creative, product, and e-commerce teams to ensure successful outcomes. Your ability to analyze performance metrics will guide continuous improvement initiatives.

Key Responsibilities

• Execute marketing campaigns for 120 annual product launches
• Collaborate with cross-functional teams for seamless execution
• Analyze campaign performance and refine marketing strategy
• Drive social-first initiatives across digital platforms
• Build repeatable processes in high-volume environments

Requirements

• 7+ years in product marketing for DTC or e-commerce
• Experience in apparel or lifestyle brand marketing
• Proven track record with social-first campaigns
• Strong project management skills for product launches

Utilize your marketing expertise to craft impactful campaigns that expand brand reach and drive measurable growth in the competitive apparel industry.

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