Head of Digital - Home Décor - Wall Art (Hallandale Beach, FL)

Art Remedy is a leading design and manufacturing company redefining the wall art category since 2003. With deep expertise in product development and a strong foothold across both luxury and value-driven retailers, we create high-quality, trend-forward wall art that elevates any space. Our success is built on meaningful partnerships: with our customers, our retail partners, and our team. We’re passionate about delivering products that resonate, and equally committed to long-term collaboration and continuous innovation in the home décor industry.

https://www.artremedybrands.com/

What We Are Looking For

We are looking for a highly strategic and execution-driven digital leader to own and scale our direct-to-consumer brands.

This role carries full P&L responsibility and oversees all digital revenue channels, including DTC and, over time, marketplaces.

This person operates as a true business owner, accountable for driving profitable growth through a seamless, high-performing customer journey across acquisition, conversion, and retention.

Reporting directly to the CEO, this role requires someone who can operate at a high level while staying deeply connected to execution, data, and performance.

Key Responsibilities

• Own full DTC P&L, including revenue, contribution margin, and marketing efficiency
• Define and execute acquisition strategy across paid media, influencers, affiliates, and emerging channels
• Drive continuous improvement in CVR through site optimization, landing pages, and full customer journey ownership
• Lead Shopify roadmap, CRO strategy, and testing initiatives
• Own retention strategy across email, SMS, and lifecycle marketing to drive LTV and repeat purchase
• Oversee digital merchandising, including product assortment, pricing, promotions, and on-site storytelling
• Develop and scale influencer and creator strategies as core growth drivers
• Expand digital ownership into marketplaces (Amazon, Wayfair, etc.) over time
• Own martech stack, attribution, and performance analytics
• Leverage AI tools and automation to drive efficiency, insights, and growth
• Build and lead a high-performing digital team with clear KPIs and accountability

Experience

• Proven ownership of a 7-8 figure DTC business with full P&L responsibility
• Strong track record scaling revenue while maintaining or improving profitability
• Deep experience across acquisition, conversion rate optimization, and retention
• Hands-on experience with Shopify and modern e-commerce ecosystems
• Experience managing cross-functional teams and external partners
• Experience with marketplaces (Amazon, Wayfair, etc.) is a strong plus
• Background in home decor, lifestyle, or visually-driven CPG consumer brands is a plus

Skills

• Strong business acumen with deep understanding of unit economics (CAC, LTV, MER)
• Highly analytical, data-driven decision maker
• Ability to operate at both strategic and execution levels
• Strong ownership mindset with a bias for action and testing
• Excellent communication skills, able to operate at an executive level
• Advanced use of AI tools to improve performance, workflows, and output
• Ability to thrive in a fast-paced, evolving environment

Compensation & Benefits

• Full Time, Monday-Friday
• Comprehensive Benefits Package: 401K (with company match), Health Insurance: medical, dental, and vision coverage, life and AD&D, short and long term disability coverage, Paid Time Off, Paid Holidays
• Opportunities for growth and learning
• Amazing work environment with team activities and perks

Please include salary requirements and resume for consideration.