Senior Associate - Media Analytics

GALE is the world’s first and only Business Agency. We bring business strategy to brand storytelling to drive enterprise value. With expertise in strategy, media, CRM, creative, performance marketing, and technology, GALE creates integrated marketing systems and campaigns that grow businesses in significant ways. Founded in 2014, the agency has since been named AdAge’s Business Transformation Agency of the Year and Adweek’s U.S. Media Agency of the Year and has been recognized for its innovative creative at the Cannes Lions.

We work with brands such as Delta, Uber, Starbucks, Chili’s, Hard Rock, MilkPEP, Diageo, Cotton, IHG and more. If you’re driven by a passion to build something great, a desire to innovate, and a commitment to achieve excellence in your craft, GALE is a great place for you!

GALE has eight offices around the world, including New York, Toronto, Los Angeles, Austin, Denver, Kansas City, London, and Bengaluru. GALE embraces a hybrid, flexible workplace.

Your Impact

We are currently seeking a Senior Associate, Media Analytics to join our growing Analytics team - people who have a passion for working with digital data and other key data sources to derive actionable insights and strategize and support the creation of performance-driven measurement plans. Successful candidates will work with clients and internal business and technical stakeholders to support measurement strategies. Attention to detail and a desire to dig deep into the data for insights are necessary. You will have the opportunity to work with various clients across different sectors. If you have most of the required skills but not all of them, you are still encouraged to apply.

Who You Are

2+ years of experience in delivering insights and analysis to cross-functional teams and executives using various data sources Knowledge of media platforms like Campaign Manager 360 and associated measurement tracking Knowledge of at least one leading Web Analytics platform, preferably Adobe Analytics. Comfortable with presenting analysis and solution recommendations to clients and internal stakeholders Fluent in SQL, Python, and Excel Experience with Google Cloud Platform tools like Google Big Query Experience with one or more of the following databases: PostgreSQL, AWS Redshift, Google BigQuery, Snowflake, SQL Server, and MySQL Knowledge of Brand and Conversion Lift Studies

What You Will Be Doing

Present insights and recommendations to business stakeholders, both internal and external Work with manager and internal stakeholders to build performance-driven measurement plans Communicate data requirements for reporting and analysis to analytics engineering and ad tech Provide mentorship and guidance to junior team members Analyze media performance data and derive business insights using Excel, Python or other analysis tools Support Manager on strategic and technical process improvements and innovation roadmap Run machine learning models and implement data-driven solutions to drive growth and decision-making for our clients

Nice to Have

Good understanding of A|B Testing, Experience and Campaign Optimization Additional expertise in Google Analytics and other leading tools is preferred Experience translating business objectives of clients into measurement plans Experience in the consulting and advertising industry is preferred Experience with Data Visualization tools such as Tableau, PowerBI, or Looker for reporting and analysis

To comply with equal pay and salary transparency laws in various locations, we believe the target compensation for this role is $65,000 to $110,000 per year. Actual compensation is influenced by a wide array of factors including but not limited to skill set, qualifications, job performance, level of experience, location, and business needs. For more information on other benefits we offer, please visit

AI Disclosure: As part of our recruitment process, we may use technology-assisted tools, including automated systems, to support the review and assessment of applications. These tools do not make the final decisions. All decisions related to screening, interviewing and selection are made by our Talent Acquisition and hiring teams.

Note: Hybrid work in office is an essential function of the job.

Our Commitment to Inclusion

We believe in inclusivity and do our best work when people with diverse perspectives, backgrounds, and skills are brought together. Our Core Values are at the root of GALE’s collaborative environment and help to foster a strong community. Our Code of Conduct, Human Resources policies, and executive investment in inclusion further support and protect GALE’s inclusive workplace. GALE is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.

Our Hiring Process

We want you to be just as discerning in making your next career move as we are finding great talent to join our team. Our interview process will allow you to meet a range of people from various disciplines and domains both virtually and in person. Please discuss with our recruiters if you require any accommodations throughout the process to help enable a smooth interview.