Chief Marketing Officer - Home Care

Chief Marketing Officer - Home Care

About the Company

Join a globally-renowned multi-category consumer products company that has been a leader in the consumer goods industry since 1872, dedicated to improving quality of life through innovative products.

Industry

Consumer Goods

Type

Non Profit

Employees

10,001+

Categories

• Consumer Goods
• Food
• Beverages
• Consumer Discretionary
• Advertising
• Agriculture
• Business
• Consumer Goods and Services
• Department Stores
• Sustainability
• Fast-moving Consumer Goods
• Home Services
• Manufacturing
• Cosmetics
• Health & Wellness
• Sanitation
• Cleaning Services
• Chemical Products
• Industrials & Manufacturing

Specialties

• Consumer goods
• Food
• Home care
• Personal care
• Refreshments
• Marketing & Advertising
• Retail
• FMCG
• Digital
• Nutrition
• Sustainability
• Beauty & Wellbeing
• Innovation

About the Role

The company is on the lookout for a passionate and innovative Chief Marketing Officer (CMO) to lead the Home Care division. As a visionary leader, you will play a key role in driving integrated growth and increasing market share. You will champion a new brand identity that emphasizes health, sustainability, and equity, while adopting a digital-first mindset to develop groundbreaking marketing strategies.

In this influential position, you will

• Act as the brand steward, ensuring that the brand's purpose resonates with consumers and aligns with business goals.
• Develop and execute bold, consumer-centric marketing plans that are culturally relevant and disruptive.
• Lead the annual strategic and commercial planning, ensuring flawless execution across all marketing touchpoints.
• Drive innovation in product offerings while shaping effective communication strategies.
• Manage partnerships, alliances, and influencer relationships to amplify brand reach.
• Foster a culture of care, growth, and collaboration among your team, focused on values-based leadership.
• Leverage insights and analytics to anticipate consumer needs, ensuring financial performance and maximizing ROI.
• Play a crucial role in the brand's packaging development and optimization.

The ideal candidate is committed to becoming consumer-obsessed and will significantly contribute to the mission of doubling the business and its impact on homes by 2030. If you are an experienced marketing leader passionate about making a difference, we invite you to apply!

Hiring Manager Title

General Manager, Home Care

Travel Percent

Less than 10%

Functions

• Marketing