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Performance Marketing Manager

VirtualVocations

A company is looking for a Performance Marketing Manager to lead paid acquisition strategies and optimize marketing efforts.

Key Responsibilities

Oversee and optimize a multi-million-dollar budget across various paid media channels

Collaborate with external agencies to ensure effective execution and performance tracking of paid media strategies

Translate performance metrics into actionable creative briefs and optimize product feeds for better visibility

Required Qualifications

5+ years of experience in DTC growth or performance marketing, preferably in fashion / apparel e-commerce

Expertise in GA4, attribution tools, and e-commerce platforms like Shopify or Magento

Experience using AI tools to enhance workflow and creative output

Strong analytical skills with the ability to manage complex data sets

Familiarity with CRM / Email platforms and feed management tools

Job Type

Job Type
Full Time
Location
Fayetteville, NC

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