Digital Advertising Lead

A company is looking for a Digital Advertising Lead to manage and optimize its digital advertising program during a parental leave coverage period.

Key Responsibilities

Execute and optimize digital ad campaigns across various objectives and platforms

Monitor ad performance, track KPIs, and compile performance reports with insights and recommendations

Collaborate with cross-functional teams to align ad campaigns with organizational goals and ensure effective budget management

Required Qualifications

Hands-on experience running and optimizing digital ads on platforms such as Meta and Google

Proficiency with Meta Ads Manager and other digital advertising tools

Ability to interpret campaign performance data and apply insights for optimization

Experience in budget management for advertising campaigns

Authorization to work in the United States