Conversion Rate Optimization (CRO) Strategist (Contract) at The Bravo Platform Las Vegas, NV

Conversion Rate Optimization (CRO) Strategist (Contract) job at The Bravo Platform. Las Vegas, NV.

Conversion Rate Optimization (CRO) Strategist

90-Day Conversion Rate Transformation Project (with Extension Opportunity)

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We're already crushing it with traffic - now we need someone to turn those visitors into leads. We're looking for a CRO expert who can walk in, quickly identify what's broken in our conversion funnel, and tell us exactly how to fix it.

If you can look at a website and immediately spot five things killing its conversion rate, AND can effectively communicate how to fix them, we want to talk to you. This is a high-impact opportunity for someone who knows exactly how to turn traffic into leads and can guide a team to make it happen. You’ll report in to our Director of Marketing. This is 100% remote work.

The Challenge

We're driving significant traffic through PPC and organic search, but our conversion rates need work. You'll have a dedicated Art Director and Web Developer to help implement your recommendations - we just need someone who knows exactly what changes will move the needle.

What You'll Own

• Complete conversion optimization strategy
• Demo request and form completion rates
• A/B testing program
• Implementation roadmap and priorities
• Weekly stakeholder communications
• Training and documentation for long-term success

Est. Project Timeline (90 Days)

Month 1: Analysis & Quick Wins

• Audit current conversion funnel
• Launch immediate improvements
• Present data-backed strategy
• Begin A/B testing program

Month 2-3: Implementation & Scale

• Drive major optimizations with design/dev team
• Scale successful tests
• Document wins and learnings
• Build foundation for ongoing optimization
• Deliver final recommendations and training

Must-Haves

• 3+ years of B2B SaaS CRO experience
• Portfolio of significant conversion wins
• Deep expertise in conversion-focused UX/UI
• Experience directing designers and developers
• Strong data visualization and presentation skills
• Mastery of analytics and testing tools
• Track record of rapid, meaningful improvements

Your Success Metrics

• Increase in demo request conversion rate
• Improvement in form completion rates
• Quality of implemented changes
• ROI of optimization program
• Stakeholder satisfaction
• Team's ability to maintain momentum

Growth Opportunity

• Contract extension based on demonstrated impact
• Potential to build and lead dedicated CRO function
• Opportunity to shape long-term optimization strategy

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Available resources

• Dedicated Art Director for UI changes
• Web Developer for technical implementation
• Analytics access and testing tools
• Executive buy-in for rapid movement