Designer, Digital Marketing

About The Role

Aequilibrium (AEQ) is seeking a Designer, Digital Marketing to support and strengthen our marketing execution across design, digital channels, and events. This is a contract, part‑time role that can evolve into a full‑time, permanent role.

The right person is design‑led but marketing‑capable, someone who can create polished visuals, publish content, manage the website, support conferences, and run marketing operations without a heavy structure. This is an internal‑facing role focused on building AEQ’s brand, presence, and pipeline support.

What You Will Do

Design & Brand Execution (Foundation)

• Design high‑quality, on‑brand assets for:
• LinkedIn posts and campaigns
• Blog headers, thought leadership visuals
• Website banners, landing pages, and updates
• Conference and event materials
• Maintain visual consistency and quality across all marketing touchpoints
• Apply strong layout, typography, and clarity, especially for executive audiences

Digital Marketing & Content (Hands‑On)

• Create and publish:
• LinkedIn posts (visual + copy)
• Blog posts (including copywriting and editing)
• Campaign content tied to events, partnerships, and announcements
• Translate leadership ideas and positioning into clear, accessible content
• Maintain a consistent, confident brand voice

Website & Platform Ownership

• Own day‑to‑day updates to AEQ’s WordPress website, including:
• Page design and layout updates
• Blog publishing
• Landing pages for events and campaigns
• Ensure the site remains current, clean, and aligned with business priorities

Conferences & Events Support

• Support marketing execution for conferences and events, including:
• Pre‑event promotion and materials
• On‑site or remote marketing support as needed
• Post‑event follow‑up content and campaigns
• Work closely with leadership and BD to align marketing with event goals

Marketing Operations & Automation

• Support HubSpot marketing activities, including:
• Contact lists and segmentation
• Campaign setup and follow‑ups
• Light automation and reporting
• Help maintain a simple, effective marketing rhythm

Who You Are

You are a design‑forward marketer who is comfortable owning execution across multiple disciplines.

You bring

• Strong design capability and taste
• Solid digital marketing fundamentals
• Comfort working independently with minimal oversight
• Practical judgment and follow‑through
• Interest in building, not just producing

You are comfortable

• Working without a large team
• Switching between design, content, and operations
• Supporting leadership and business goals directly
• Taking responsibility for things being “done right”

Experience & Skills

• 5–8+ years of experience in digital design, marketing, content, or growth roles
• Proven experience supporting in‑house marketing for Canadian technology companies and professional services firms
• Hands‑on experience with:
• Design tools (Figma, Adobe Creative Suite)
• WordPress (design and content updates)
• LinkedIn content for B2B audiences
• Copywriting for blogs and marketing content
• Familiarity with HubSpot marketing automation and campaigns

Strong Assets (Highly Valued)

• Exposure to financial services, especially credit unions
• Experience supporting digital transformation initiatives
• Exposure to XR, immersive, or emerging techn