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Senior Manager, SEO Job at Ketchum in Fontana
Ketchum
Ketchum 4 weeks ago Be among the first 25 applicants Join to apply for theSenior Manager, SEOrole atKetchum Get AI-powered advice on this job and more exclusive features. About KetchumEnsure all your application information is up to date and in order before applying for this opportunity.As a global communications consultancy with 100 years of experience, Ketchum is a trusted partner who is equal parts creative and analytical. Ketchum is a place where all perspectives and points of view are welcome and encouraged. We are a collection of communications specialists, content creators, creatives, researchers, data analysts, media pros, digital strategists, issues and crisis counselors, and tech nerds. And we love when those worlds collide to create the very best teams and solutions for our clients. We work with the world’s leading brands, emerging start-ups, and everything in between. We are beyond proud to have created some of the most celebrated and award-winning campaigns in our industry. We’re just crazy enough to think we can impact the world – and how it responds to ideas – through communication. About KetchumAs a global communications consultancy with 100 years of experience, Ketchum is a trusted partner who is equal parts creative and analytical. Ketchum is a place where all perspectives and points of view are welcome and encouraged. We are a collection of communications specialists, content creators, creatives, researchers, data analysts, media pros, digital strategists, issues and crisis counselors, and tech nerds. And we love when those worlds collide to create the very best teams and solutions for our clients. We work with the world’s leading brands, emerging start-ups, and everything in between. We are beyond proud to have created some of the most celebrated and award-winning campaigns in our industry. We’re just crazy enough to think we can impact the world – and how it responds to ideas – through communication.We encourage our employees to be curious, brave, inspiring, and a force for good. Let’s talk. Come belong at Ketchum!OverviewWe’re looking for aSenior Manager, Searchto join our team. The responsibilities and qualifications for this job may sound familiar, but the person we’re looking for is unique. That’s because Ketchum is different. We are intuitive, skilled practitioners – risk-takers who are unafraid to try new things and don’t believe in settling for the tried and true. If this sounds intriguing, you probably belong here with us. And in this role, you will be a critical part of taking our team to the next level.Key ResponsibilitiesAct as a strategic lead and primary client contact, building trust and proactively delivering tailored solutions across organic search strategies. Architect and execute comprehensive organic search strategies, encompassing technical SEO, content optimization, and integration of generative AI / search features to maximize brand visibility. Optimize web and digital content for both traditional and emerging search environments, including search engines, generative platforms, and social search channels (YouTube, TikTok, Instagram, Reddit, etc.). Oversee keyword research, competitive analysis, and on-page / off-page SEO, as well as social search optimization, to drive discoverability and engagement. Conduct in-depth search landscape analyses to identify opportunities, benchmark against competitors, and inform strategic direction across organic, generative, and social search platforms. Keep current with changes in search engine algorithms, generative AI trends, and social platform search functionalities—adapting strategies to maintain leading-edge performance. Leverage advanced analytics tools (GA4, Adobe Analytics, SEMrush or similar) to monitor search performance, derive actionable insights, and inform ongoing optimization. Partner across teams (content, PR, digital, paid media) to integrate SEO, social search, and SEM strategies into holistic marketing initiatives. Mentor and inspire junior team members, fostering a culture of learning, innovation, and search excellence. Develop and present insightful reporting on organic, generative, and social search performance, growth opportunities, and ROI to clients and senior leadership. Bring an understanding of SEM best practices and paid / organic synergies, supporting integrated search strategies as needed.Qualifications5-6 years of experience in SEO, organic and / or generative search, with proven results in optimizing across multiple search environments—including social platforms. Strategic thinker with expertise in technical SEO, content optimization, generative AI / search, and social search optimization. Demonstrated experience in conducting search landscape analyses to inform and enhance search strategy. Working knowledge of paid search (SEM) is strongly preferred; experience integrating SEM and SEO is a plus. Proficient in analytics and SEO tools, including GA4, Adobe Analytics, SEMrush (or similar), and strong skills in Excel and PowerPoint. Experienced in a client-facing, strategic leadership role with excellent relationship-building and communication skills. Highly analytical with the ability to convert data into actionable insights; detail-oriented and organized. Demonstrated ability to manage multiple projects, prioritize, and deliver exceptional results in a dynamic agency environment. BS / BA degree preferred. We value diversity of thought, background, and experience.The salary range for this position is $85,000 to $95,000. The salary of the finalist selected for this role will be based on a variety of factors, including but not limited to, education, years of experience, past training, skills and abilities of applicant, internal equity and local geographic market data. A range of medical, dental, vision, 401(k) matching, paid time off, and / or other benefits also are available.What We OfferHybrid Workplace : Three days a week in the office Robust benefits program, effective within 30 days of hire Paid maternity / paternity leave Family Forming Benefits Employee Recognition Program Generous paid time off includes vacation, wellness, and extended holiday schedule Various development opportunities to enhance personal and professional life Tuition reimbursement Monthly Cell Phone & Wi-Fi reimbursementInterested? We’ve got an opportunity for you.Seniority levelSeniority levelMid-Senior level Employment typeEmployment typeFull-time Job functionJob functionMarketing and Sales IndustriesPublic Relations and Communications Services Referrals increase your chances of interviewing at Ketchum by 2x Sign in to set job alerts for “Search Engine Optimization Manager” roles. Hawthorne, CA $128,600.00-$212,600.00 1 week ago Santa Monica, CA $90,000.00-$100,000.00 1 week ago Los Angeles, CA $160,000.00-$190,000.00 2 weeks ago Los Angeles, CA $85,000.00-$90,000.00 3 weeks ago Los Angeles, CA $85,000.00-$120,000.00 2 weeks ago Baldwin Park, CA $90,000.00-$110,000.00 4 days ago Beverly Hills, CA $67,900.00-$109,590.00 20 hours ago Senior Manager, Digital Product Marketing Los Angeles, CA $88,300.00-$180,500.00 2 weeks ago Principal Product Marketing Manager, Creative Cloud B2B, Digital Growth We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.J-18808-LjbffrCreate a job alert for this search
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Qualifications
- Bring an understanding of SEM best practices and paid / organic synergies, supporting integrated search strategies as needed.Qualifications5-6 years of experience in SEO, organic and / or generative search, with proven results in optimizing across multiple search environments—including social platforms
- Strategic thinker with expertise in technical SEO, content optimization, generative AI / search, and social search optimization
- Demonstrated experience in conducting search landscape analyses to inform and enhance search strategy
- Proficient in analytics and SEO tools, including GA4, Adobe Analytics, SEMrush (or similar), and strong skills in Excel and PowerPoint
- Experienced in a client-facing, strategic leadership role with excellent relationship-building and communication skills
- Highly analytical with the ability to convert data into actionable insights; detail-oriented and organized
- Demonstrated ability to manage multiple projects, prioritize, and deliver exceptional results in a dynamic agency environment
- We value diversity of thought, background, and experience
Benefits
- The salary range for this position is $85,000 to $95,000
- The salary of the finalist selected for this role will be based on a variety of factors, including but not limited to, education, years of experience, past training, skills and abilities of applicant, internal equity and local geographic market data
- A range of medical, dental, vision, 401(k) matching, paid time off, and / or other benefits also are available
- What We OfferHybrid Workplace : Three days a week in the office Robust benefits program, effective within 30 days of hire Paid maternity / paternity leave Family Forming Benefits Employee Recognition Program Generous paid time off includes vacation, wellness, and extended holiday schedule Various development opportunities to enhance personal and professional life Tuition reimbursement Monthly Cell Phone & Wi-Fi reimbursementInterested?
Responsibilities
- Key ResponsibilitiesAct as a strategic lead and primary client contact, building trust and proactively delivering tailored solutions across organic search strategies
- Architect and execute comprehensive organic search strategies, encompassing technical SEO, content optimization, and integration of generative AI / search features to maximize brand visibility
- Optimize web and digital content for both traditional and emerging search environments, including search engines, generative platforms, and social search channels (YouTube, TikTok, Instagram, Reddit, etc.). Oversee keyword research, competitive analysis, and on-page / off-page SEO, as well as social search optimization, to drive discoverability and engagement
- Conduct in-depth search landscape analyses to identify opportunities, benchmark against competitors, and inform strategic direction across organic, generative, and social search platforms
- Keep current with changes in search engine algorithms, generative AI trends, and social platform search functionalities—adapting strategies to maintain leading-edge performance
- Leverage advanced analytics tools (GA4, Adobe Analytics, SEMrush or similar) to monitor search performance, derive actionable insights, and inform ongoing optimization
- Partner across teams (content, PR, digital, paid media) to integrate SEO, social search, and SEM strategies into holistic marketing initiatives
- Mentor and inspire junior team members, fostering a culture of learning, innovation, and search excellence
- Develop and present insightful reporting on organic, generative, and social search performance, growth opportunities, and ROI to clients and senior leadership
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