Position Expired
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Advertising Specialist-Ecommerce
GroupA
Job Type: Contract , Train until mid-October 10 hours/month. Then 40 hours a week at full rate for 3-4 months.
Duration: 4+months, potential to extend
Location: Remote, working PST hours
Benefits: Medical , Dental, Vision, Life Insurance
We’re seeking a Senior Social Advertising Media Buyer to lead our white-label partnership with a prominent traditional marketing agency in Southern California. You’ll be responsible not only for executing high-impact social campaigns but also for relationship management with both our direct client and their end client. This role is perfect for a senior-level media buyer with a deep understanding of the health and wellness space, strong client-facing skills, and a proven ability to drive revenue growth for e-commerce brands.
Responsibilities
- Serve as the lead social advertiser for a white-label partnership, managing relationships with the agency and their end client.
- Lead strategy, execution, and optimization of paid social campaigns (Meta, TikTok, Pinterest) with a focus on health and wellness e-commerce.
- Manage large-scale budgets ($50K+/month) with a focus on profitable scaling and efficient spend allocation.
- Develop full-funnel strategies to increase customer acquisition, retention, and lifetime value.
- Collaborate with creative teams to produce high-performing ad creatives and landing pages.
- Conduct continuous A/B testing on audiences, ad formats, creatives, and placements to maximize conversion rates.
- Analyze performance data, generate actionable insights, and report on KPIs to both Sandbox Consulting and the agency partner.
- Stay up to date with platform changes, e-commerce trends, and competitor strategies to maintain a competitive edge.
- Share social campaign insights to contribute to cross-channel performance (email, SMS, web).
Requirements
- 5+ years of hands-on experience in social advertising media buying for e-commerce brands.
- Must have experience working with health and wellness brands or products.
- Proven success managing budgets of $50K+/month with consistent results in achieving high ROAS.
- Expertise in Meta Ads Manager, TikTok Ads, and emerging platforms. Including IG Shop and Tik Tok Shop.
- Strong client relationship and communication skills, with experience managing both direct clients and their clients.
- Strong analytical skills and proficiency with analytics tools (Google Analytics, Excel, data visualization).
- Solid understanding of conversion tracking, attribution models, and customer journey optimization.
- Experience collaborating with creative teams to develop high-converting ad assets.
- Ability to work independently, manage multiple projects, and prioritize effectively.
- Strong communication skills and a proactive approach to problem-solving.
Preferred Qualifications
- Experience with Shopify, Klaviyo, and other e-commerce tech stacks.
- Familiarity with advanced attribution tools and pixel integrations.
- A passion for staying ahead of social advertising trends and innovations.
Qualifications
- 5+ years of hands-on experience in social advertising media buying for e-commerce brands
- Must have experience working with health and wellness brands or products
- Proven success managing budgets of $50K+/month with consistent results in achieving high ROAS
- Expertise in Meta Ads Manager, TikTok Ads, and emerging platforms
- Including IG Shop and Tik Tok Shop
- Strong client relationship and communication skills, with experience managing both direct clients and their clients
- Strong analytical skills and proficiency with analytics tools (Google Analytics, Excel, data visualization)
- Experience collaborating with creative teams to develop high-converting ad assets
- Ability to work independently, manage multiple projects, and prioritize effectively
- Strong communication skills and a proactive approach to problem-solving
Benefits
- Then 40 hours a week at full rate for 3-4 months
- Duration: 4+months, potential to extend
- Location: Remote, working PST hours
- Benefits: Medical , Dental, Vision, Life Insurance
Responsibilities
- You’ll be responsible not only for executing high-impact social campaigns but also for relationship management with both our direct client and their end client
- This role is perfect for a senior-level media buyer with a deep understanding of the health and wellness space, strong client-facing skills, and a proven ability to drive revenue growth for e-commerce brands
- Serve as the lead social advertiser for a white-label partnership, managing relationships with the agency and their end client
- Lead strategy, execution, and optimization of paid social campaigns (Meta, TikTok, Pinterest) with a focus on health and wellness e-commerce
- Manage large-scale budgets ($50K+/month) with a focus on profitable scaling and efficient spend allocation
- Develop full-funnel strategies to increase customer acquisition, retention, and lifetime value
- Collaborate with creative teams to produce high-performing ad creatives and landing pages
- Conduct continuous A/B testing on audiences, ad formats, creatives, and placements to maximize conversion rates
- Analyze performance data, generate actionable insights, and report on KPIs to both Sandbox Consulting and the agency partner
- Stay up to date with platform changes, e-commerce trends, and competitor strategies to maintain a competitive edge
- Share social campaign insights to contribute to cross-channel performance (email, SMS, web)
- Solid understanding of conversion tracking, attribution models, and customer journey optimization
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