Senior Web & eCommerce Strategist

A company is looking for a Senior Web & eCommerce Strategist, Digital GTM.

Key Responsibilities

Execute and optimize conversion rate optimization (CRO) on web funnels for inbound lead generation and self-service purchases

Build, launch, and analyze A / B tests to improve traffic and conversion rates

Collaborate cross-functionally to ensure seamless customer journeys and maintain the digital growth roadmap

Required Qualifications

5+ years of experience in digital marketing, conversion rate optimization, eCommerce, or digital product strategy

Hands-on experience with CMS platforms (e.g., Contentful, WordPress)

Experience designing, executing, and analyzing A / B tests with measurable business impact

Proficiency in product analytics tools (e.g., Amplitude, Google Analytics)

Growth ownership mindset, identifying opportunities and executing end-to-end