Position: SEO Lead / SEO Strategist (US-based, freelance/independent contractor BC)

Discover. Savor. Connect. Welcome to the chef's table.

Discover and book unforgettable culinary experiences: hands‑on cooking classes, private‑chef meals, guided food tours, wine tastings and team‑building events in 400+ cities worldwide. With just a few clicks you can line up the perfect occasion, from a date‑night sushi lesson or anniversary chef’s‑table dinner, to an interactive dinner party with friends, a corporate pasta‑making challenge, or a flavorful food tour. Wherever you are, we turn moments into delicious memories - effortlessly.

In addition to providing customers access to world‑class culinary experiences, products and content, we also provide a great source of income to our partners that includes chefs, sommeliers, guides and mixologists. For this, we were recognized by the Global Good Fund in 2019.

Serving both customers and our culinary partners is our top‑priority and ingrained in our culture and in how we run our business every day. We continuously strive to curate the best culinary experiences and products and to create the best content for the millions of customers visiting our site while providing additional support and business to our partners.

About the Role

We’re looking for a Senior SEO Expert to help drive organic growth across our marketplace. This is a freelance, remote role working directly with senior leadership and collaborating closely with our engineering and content teams.

As our Freelance SEO Lead, you will own the strategy and execution roadmap to improve organic visibility across key page types and high‑intent keyword categories. You’ll conduct SERP and competitor analysis, identify the highest‑impact opportunities, and translate your recommendations into clear, actionable tasks for our internal teams.

This is a hands‑on strategic role. We’re looking for someone who can operate at a high level, move quickly, and drive measurable results.

Freelance / Independent Contractor (1099)
Remote

Key Responsibilities

Analyze competitive Google SERPs for our core keyword categories and major markets
Identify ranking opportunities, intent shifts, and SERP feature impacts
Develop a prioritized SEO roadmap across:
city and category pages
experience pages
editorial content and guides
internal linking and content architecture
Provide recommendations for scalable page structures and content modules across hundreds of cities
Conduct technical SEO reviews focused on index quality, duplication risk, canonicalization, pagination, and crawl efficiency
Recommend improvements to structured data and location relevance signals where appropriate
Collaborate with engineering, design, and content teams to support implementation
Track performance and iterate based on results

What We’re Looking For Required

7+ years of SEO experience (or equivalent senior expertise)
Proven experience with marketplace SEO, directory SEO, or large multi‑location sites
Strong understanding of local‑intent SEO and modern SERP behavior
Ability to diagnose competitive ranking performance beyond basic technical audits
Strong written communication skills and ability to create clear deliverables and specs
Comfortable working with Search Console, GA4, and SEO tools (SEMrush/Ahrefs, Screaming Frog/Sitebulb)

Preferred

Experience in travel, experiences, events, marketplaces, or similar industries
Experience building scalable SEO frameworks across large sets of city pages
Strong content strategy instincts (editorial + local pages)
Familiarity with schema strategy for experiences and local relevance

Deliverables You’ll Own

SERP and competitor analysis for priority keyword clusters
A prioritized SEO roadmap (quick wins + medium‑term + longer‑term)
Recommendations for page template improvements and scalable content modules
Technical SEO findings focused on index quality and crawl efficiency
Clear, actionable implementation specs for engineering and content teams
Ongoing reporting and performance updates

How We Work

Remote, async‑friendly communication
Direct collaboration with leadership and internal teams
Clear expectations, measurable goals, and iterative execution

Hours

10–20 hours/week to start (potential to expand)

Location

Surrey, BC or anywhere in the…

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SEO Lead​/SEO Strategist; US-, freelance​/independent contractor BC

SEO Lead/SEO Strategist; US-, freelance/independent contractor BC